Keynes

AdExchanger.com published its weekly comic strip "Hungry Hungry Hippos" as part of its ongoing series highlighting the digital advertising ecosystem. The comic offers a satirical take on industry dyna…

Apparel brand Tuckernuck has improved its connected TV ad performance by using Keynes' new AI-powered platform Kortex, which provides granular insights into creative and regional performance. The plat…

The "AI job apocalypse" narrative is based on the "lump-of-labor" fallacy, which incorrectly assumes a fixed amount of work and ignores how human wants and markets expand, according to a new analysis.…