French publisher Le Monde is blocking nearly all non-human traffic unless a licensing deal exists, including Google's AI training crawler Google Extended, as it explores ways to recognize paying subsc…
OpenAI updated its Ad Tools Terms Document to allow AI-powered creative tools for generating, modifying, and optimizing advertising creatives. The company launched a self-serve Ads Manager, removed a …
WPP Media partnered with Givsly to test synthetic audience segments incorporating charity donation data for programmatic ad buys. Early tests across four beauty and fashion campaigns showed a 2% lift …
YouTube's 2026 enforcement against AI-generated content has removed 16 major channels, wiping out 4.7 billion views, 35 million subscribers, and an estimated $9.8 million in annual revenue. The platfo…
More than 100 marketers surveyed by Digiday said they primarily use AI for data analysis and content creation, but only 32% use it to buy ad placements due to concerns about poor performance and lack …
Google has integrated its multimodal model Gemini Omni into YouTube Shorts Remix, adding an "AI Playground" that lets users generate clips from text, apply templates, or create music. The output carri…
In a Digiday sponsored column, Clinch CEO and co-founder Oz Etzioni argued that adding more AI agents will not solve advertising fragmentation. Etzioni stated that AI's ability to process engagement s…
Seventeen publishers, including The Washington Post, Associated Press, People Inc., and USA Today Network, are licensing editorial content to enterprise customers through Snowflake's Cortex Knowledge …
OpenAI began testing advertisements in ChatGPT on February 9, 2026, for eligible Free and Go users, with sponsored cards appearing below responses. Marketers and competitive-intelligence teams are man…
Meta launched Ads AI Connectors in open beta, allowing advertisers to link their Meta ad accounts to external AI agents like ChatGPT and Claude via a Model Context Protocol server and ads CLI, accordi…