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[ARTICLE · art-116638] src=machinebrief.com ↗ pub= topic=artificial-intelligence verified=true sentiment=· neutral

The Right To A Human Is The Next Test For Customer Service AI

Forbes Councils member Liam Dunne argues that customer service AI must guarantee customers the right to request a human agent, a shift that should sharpen rather than weaken the business case for automation. Dunne contends that preserving human escalation paths will build trust and improve outcomes, making AI-driven customer service more effective overall.

read1 min views4 publishedAug 31, 2026
The Right To A Human Is The Next Test For Customer Service AI
Image: Machinebrief (auto-discovered)

By Liam Dunne, Forbes Councils MemberSource:

Forbes InnovationThe right to request a human shouldn't weaken the business case for automation but should sharpen it instead.

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