A new survey from Uberall reveals that only 1 in 4 location marketers can demonstrate the impact of their marketing on sales, with disjointed AI tools exacerbating the problem. The article argues that…
A survey reveals 61% of CMOs find local marketing overly complex, with 99% of senior marketers seeking an AI orchestration layer to manage multi-location visibility, listings, and reviews. Uberall pro…
Branding Strategy Insider published a commentary arguing that AI represents a new consumer-facing interface rather than an entirely new marketing problem, citing data from the CMO Survey, Eight Oh Two…
Search Engine Journal reports that AI answer surfaces from ChatGPT, Gemini, and Google AI Overviews increasingly cite Reddit threads instead of brand websites when users ask about local businesses. Th…