Ruba Borno

Fast Company and Tata Consultancy Services launched the inaugural Pacesetters program, recognizing 40 executives who use AI to transform customer experiences. Honorees include AWS's Ruba Borno, who ad…

Ruba Borno, who leads AWS's Global Specialists and Partners organization, has transformed her own AWS Marketplace engineering unit into a model of AI-driven development, achieving an 88% increase in s…

At the Cannes Lions festival, executives from Deloitte, AWS, and Sony Pictures Entertainment urged media and entertainment leaders to embrace AI by tackling hard problems, upskilling employees, and re…