Reddit's share of citations in ChatGPT Search fell from an average of 3.83% between July 18 and August 7, 2026, to 0.52% from August 14 to 17, an 86.4% relative decline, according to Promptwatch. The …
Sara Taher, an SEO practitioner, ran an experiment testing whether AI search engines read meta descriptions by creating a fictional coffee shop page with NAP information only in the meta description. …
Google AI Mode could change how users begin searching for information while still relying on Google Search retrieval and ranking systems to identify supporting sources. The shift is not that the web d…
LLM Pulse analyzed nearly 825,000 citations from AI answers to health questions in the U.S. and found that PubMed Central is the most-cited source with 33,669 citations (4.1%), while YouTube ranks sec…
Similarweb (NYSE: SMWB) launched AI Ads, a new Ad Intelligence data set providing competitive visibility into ad placements on ChatGPT and Google's AI Mode and AI Overviews, filling a transparency gap…
A new SE Ranking report found ChatGPT showed ads on 28.69% of commercial prompts in its healthcare category, more than 10 times the 2.64% recorded in Google's AI Mode. OpenAI's ad placement rules, las…
OpenAI loosened ChatGPT's advertising rules in April so medical, legal, and financial advice contexts were no longer categorically blocked from ads, according to Marketing Brew's comparison of current…
A former Google Ads team member who helped scale the platform to billions in advertiser spend says AI search is the biggest shift yet, moving the game from ranking to being the answer, and cites Semru…
Traditional SEO metrics are breaking down with the rise of AI answers, prompting marketers to rethink measurement. According to the article, most AI visibility tools like Profound, Peec, and AirOps re…
Semrush's 2026 AI Visibility Index, based on 126 million US AI search prompts from January to April, shows breaking-news visibility is highly concentrated: in the News and Media category, the top thre…
Wix Studio's AI Search Lab research, analyzing roughly 75,000 AI-generated answers and over one million citations, reveals that listicles, articles, and product pages account for a disproportionate sh…
A developer-led study of Romania's online book market across five AI engines found that only 42% of AI answers mention major brands, leaving a third of purchase territory unclaimed. Libris leads with …
New data from Writesonic, analyzing roughly 16 million brand appearances, found that around 40% of AI citations did not name the source brand in the generated answer, a phenomenon the company calls a …
Google.com has become the second most-cited domain in Google's AI Mode, with citation share rising 8.4x between April 15 and June 30, driven primarily by Business Profile cards and Product Knowledge P…
OpenAI's ChatGPT ad revenue is on pace to miss its 2030 target by 90%, according to Emarketer. OpenAI projected $2.5 billion in ad revenue this year and $100 billion by 2030, but Emarketer estimates t…
OpenAI's ad business is on pace to miss its own five-year revenue forecast by 90%, according to Emarketer. The AI lab projected $2.5 billion in ad revenue this year and $100 billion by 2030, but Emark…
Generative Engine Optimization is emerging as a measurable AI-visibility category, with CiteLens benchmark data showing Google AI Mode and Perplexity draw roughly 90% of citations from Google's top-10…
Adobe launched Brand Visibility, a generative engine optimization tool that helps businesses track and improve their brand presence across AI search engines like ChatGPT, Google AI Mode, Microsoft Cop…
A new open-source tool lets brands audit how they appear in AI assistant recommendations from ChatGPT, Gemini, and Google AI Mode, revealing which competitors are cited and which queries they are miss…
Adobe on June 17 launched Adobe Brand Visibility, a tool combining Semrush AI data with Adobe content tools to help brands monitor their presence in AI-generated results across platforms like ChatGPT,…