Advertisers are increasing spending on YouTube Shorts, but the platform still struggles to capture social video budgets, with Shorts CPMs at $4-$6 versus $7-$8 for Meta's Reels and TikTok, according t…
AI is not replacing marketers, but it is replacing marketers with no taste, according to a developer's analysis. The machine handles production, leaving humans paid entirely for judgment and taste, wh…
Jeremy Fain, co-founder and CEO of Cognitiv, said on ADWEEK's Adspeak podcast that deep learning is reshaping advertising by leveraging massive data sets, predictive algorithms, and real-time optimiza…
At Cannes Lions 2026, Digitas Chief Media and Investment Officer Liane Nadeau argued that traditional channel planning is obsolete as consumers now discover, consider, and buy instantly across platfor…