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Scaling AI In Marketing: From Pilots To Enterprise Adoption

Forbes Councils Member Salman Shahid reports that while AI tools have lowered barriers to entry in marketing, they also increase the risk of misalignment, urging enterprises to move from pilots to full adoption with strategic alignment.

read1 min views1 publishedJul 1, 2026
Scaling AI In Marketing: From Pilots To Enterprise Adoption
Image: Machinebrief (auto-discovered)

By Salman Shahid, Forbes Councils MemberSource:

Forbes InnovationWhile the availability of AI tools has removed barriers to entry, it has also increased the risk of misalignment.

While the availability of AI tools has removed barriers to entry, it has also increased the risk of misalignment. Get AI news in your inbox

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source & further reading
machinebrief.com — original article AI, Data And Growth: New Playbook For Credit Unions Amid National Consolidation Dev Team KPIs That Matter More As AI Speeds Delivery AI's Open Door: Opportunity Meets Misalignment
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