As Anthropic cements its place as a go-to AI provider for enterprises around the world, the company is deepening its ties with another enterprise heavyweight: Salesforce.
On Wednesday, Salesforce and Anthropic unveiled Claudeforce, the name given to the companies' expanded strategic partnership. Claudeforce combines Claude's intelligence with Salesforce's enterprise platform to offer agentic experiences for working professionals.
The selling point is adding Claude AI's reasoning layer on top of the Salesforce platform, giving the AI access to the workflows, data, and insights that companies already have stored in Salesforce.
- The partnership is launching with Salesforce in Claude, a plugin that includes 37 pre-built sales skills, aimed at helping both agents and sellers apply AI optimization to their workflows directly in Claude, using context from Salesforce, according to the release.
- The skills were built by both Anthropic and Salesforce to take it one step beyond "generic (customer relationship management) prompts wrapped around an API," to better fit what Claude can do.
- Some examples provided include reasoning over live revenue context or automating pipeline updates.
The setup is meant to be simple: An admin just has to connect Salesforce to Claude once, with authentication and permissions managed centrally, and every seller on the team gets access, circumventing the need for per-user access, according to Salesforce. Salesforce in Claude is available to select pilot customers and will launch in open beta in September 2026.
Claude is also available inside Salesforce, including Agentforce, where it serves as a reasoning model for the Atlas Reasoning Engine, as well as powers Agentforce Vibes and Agentforce Coworker by default. Through Amazon Bedrock, users can also access Claude within the Salesforce Trust Boundary.
Finally, through the partnership, Claude is the default model for Slack, powering every instance of AI in Slack, including Slackbot and the @Claude tag, and is a founding partner for Slack Code. The companies noted that more integrations are coming across Claude, Salesforce, and Slack, with additional pre-built skills launching later in 2026.
Our Deeper View #
Salesforce and Anthropic both emphasized in the announcement that the agreement involves reciprocal adoption, with each company becoming a customer of the other. While this is partly marketing rhetoric, I see genuine value in the arrangement: it helps both companies build solutions their customers actually want, since each experiences the other's product from a user's perspective. More broadly, I think the AI industry would benefit from greater collaboration between companies, rather than siloed development aimed purely at competing with one another—an approach that often fails to leverage each company's strengths.