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NVIDIA RTX PRO 6000 "Blackwell" 96 GB GPU Now Costs $16,000

NVIDIA's flagship workstation GPU, the RTX PRO 6000 "Blackwell," now retails for $16,000, making it the most expensive non-server GPU the company sells. The price hike is driven by memory shortages, as the card's 96 GB of GDDR7 memory alone costs between $1,920 and $2,240, with 32 modules each adding to supply chain costs.

read1 min views1 publishedAug 12, 2026

If you thought consumer graphics card prices were bad, the situation isn't much better on the workstation front. According to an update on NVIDIA's marketplace, the company's flagship workstation card—the RTX PRO 6000 "Blackwell"—is now retailing for $16,000. This makes it the most expensive GPU that NVIDIA sells outside of its server offerings like the B200/B300, which come in the SXM form factor. Even for a graphics card equipped with 24,064 CUDA cores and 96 GB of GDDR7 memory, this price is astonishing and show just how much memory shortages are impacting GPU pricing. For a SKU that features 32 GDDR7 memory modules, each with a 3 GB capacity, any increase in supply chain costs is instantly multiplied by 32 for this very expensive component. On the RTX PRO 6000 "Blackwell" GPU, there are 16 GDDR7 modules on the front side with the GPU die and 16 GDDR7 modules on the back of the PCB, effectively sandwiching the PCB. This results in 32 modules spread across the GPU. Back in late July, each 3 GB GDDR7 module cost about $60 to $70, so the total cost of the GDDR7 alone ranged from $1,920 to $2,240. This is the price of what is essentially a raw material, crucial for manufacturing this SKU. Considering that there might be additional GDDR7 price increases now, NVIDIA has priced its flagship workstation SKU at $16,000, accounting for many other component costs, such as MLCCs, which are also in tight supply.

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