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[ARTICLE · art-116886] src=machinebrief.com ↗ pub= topic=artificial-intelligence verified=true sentiment=· neutral

Instagram admits users often can't tell AI profiles from real people

Instagram is replacing its 'AI creator' tag with a new 'AI-generated profile' label because users often cannot distinguish AI profiles from real people, according to The Decoder. Profiles without the label will have their reach and recommendations throttled, a shift from Meta's late 2024 plan to allow AI characters and humans to coexist on the platform.

read1 min views2 publishedAug 31, 2026
Instagram admits users often can't tell AI profiles from real people
Image: Machinebrief (auto-discovered)

By Matthias BastianSource:

The DecoderInstagram is replacing its "AI creator" tag with a new "AI-generated profile" label because users can't tell AI profiles from real people. Singularity, defined by Instagram user competence. Profiles without the label get their reach and recommendations throttled. As recently as late 2024, Meta was still planning a coexistence of AI characters and humans on the platform.

The article Instagram admits users often can't tell AI profiles from real people appeared first on The Decoder.

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