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How AI Has Surfaced What's Truly Valuable In Product Management

AI has shifted product management focus from feature delivery to strategic value creation, according to Forbes Councils member Shubha Govil. The technology surfaces what truly matters by automating routine tasks and revealing deeper customer needs, making product managers more impactful.

read1 min views1 publishedJul 13, 2026
How AI Has Surfaced What's Truly Valuable In Product Management
Image: Machinebrief (auto-discovered)

By Shubha Govil, Forbes Councils MemberSource:

Forbes InnovationThe things that kill a product rarely show up in a ticket or a survey.

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source & further reading
machinebrief.com — original article Meta's AI Ads: A Chaotic Experiment in Automation Mark Cuban's AI Duel in Healthcare: A Battle of the Bots AI's New Trick: Making Text Sound Less Robotic
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