16:09
2026-08-15
runtimewire.com
artificial-intelligence
Netflix tests GenRec on 10% of traffic, reports 0.006% relative lift
Netflix engineers Ying Li, Arjun Rao and Shradha Sehgal tested GenRec, an LLM-backed ranker, on approximately 10% of traffic for four weeks and reported a statistically significant 0.006% relative impโฆ