10:33
2026-05-23
businessinsider.com
startups
How Poppi's cofounders built a $2 billion business — and how they're navigating their newfound wealth
Allison and Stephen Ellsworth founded Poppi, a prebiotic soda brand, from scratch in 2016, initially selling apple cider vinegar-based drinks at farmers' markets before rebranding and scaling the busi…