04:00
2026-08-04
arxiv.org
artificial-intelligence
LLM-OSDA: An Optimal-Stopping Dynamic Auction for Native Advertising in Multi-Turn LLM Conversations
Researchers propose LLM-OSDA, a dynamic cost-per-click auction for native advertising in multi-turn LLM conversations, integrating Bellman optimal stopping, winner allocation, and envelope pricing. Th…