AI search engines are becoming a new brand trust challenge, as companies must ensure their value statements are clear, specific, and consistent to be represented correctly by AI systems, according to …
Gary Drenik reports that AI developers emphasize the importance of implementing guardrails to mitigate risks associated with rapid AI deployment, advocating for a balanced strategy that maximizes retu…
A Forbes analysis by contributor Gary Drenik finds that companies achieving the most success with artificial intelligence are using it to augment, not replace, their workforces. The report highlights …
AI is the canal, but forward-looking data is the new water, and most firms are filling their AI canals with the same data everyone else already has, according to Forbes contributor Gary Drenik. Compan…
A Forbes article by contributor Gary Drenik warns that the rapid growth of AI-generated content is outpacing brands' ability to govern it, creating risks for brand consistency and compliance. The piec…
A new survey by Forbes and market research firm OnePoll finds that 78% of Americans believe artificial intelligence should be regulated before it significantly reshapes the economy, with 62% expressin…
Companies are increasingly using AI to shape and manage their brand narratives, with CMOs turning to AI engines for market storytelling. The technology enables brands to craft consistent, data-driven …
Humanoid robots attract hype, but task-specific robots are poised to dominate the market due to recent advances in sensing and AI that enable machines to perceive and interpret the physical world with…