Coach

CMOs from American Eagle, Coach, and other major brands are racing to adapt their marketing strategies for AI-powered search engines like ChatGPT and Gemini, as half of US consumers now use AI for bra…

Six top CMOs, including American Eagle's Craig Brommers and Chime's Vineet Mehra, are developing strategies to ensure their brands appear in AI-powered search results from platforms like Gemini and Ch…

Amazon Web Services is licensing its generative AI retail technology to third-party retailers, with Tapestry Inc., parent company of Coach and Kate Spade New York, as an early adopter. Tapestry has de…