Schema markup helps search engines and AI systems like ChatGPT verify a business's claims and decide whether to feature it, but it does not guarantee citations, according to an SEO expert's session. T…
A Storyblok survey of enterprises across the UK, US, Germany, Australia, and the Netherlands found that 69% believe content strategies have become more of a technical challenge than a creative one, wi…
Google Search is testing fully expanded AI Overviews for some queries, pushing users into AI Mode without requiring a click on the 'Show more' button, and is now showing shopping ads in a carousel for…
Microsoft is now requiring all users to log in before using Copilot, but Copilot Search answers within Bing Search do not require sign-in, according to Krishna Madhavan, Principal Product Manager at M…
A real-world test by SEO consultant Will Scott shows that while Claude can accelerate SEO research and drafting, granting it execution authority on a live website can create costly clones. The test, d…
Google Search ranking volatility continued this week following its spam update, and Google confirmed it is rolling out google.com/goto tracking parameters to replace direct links in search results to …
A developer who launched a Generative Engine Optimization (GEO) site tracked AI crawler traffic for 30 days using Cloudflare D1 logging. The data revealed that Bingbot dominates AI crawler volume, Cla…
Google is rolling out google.com/goto tracking redirect URLs in its search results, a move aimed at preventing scraping by third-party tools and AI companies, though Google has not commented. Separate…
Microsoft is testing renaming the Copilot Search AI answer box at the top of Bing Search results to "AI Overviews," the same name Google uses for its AI answer results in Google Search. The test, firs…
Microsoft Advertising has begun the global rollout of AI Max for Search campaigns, expanding availability after a pilot that started in May. The feature suite includes search term matching, text custo…
An engineer's analysis of 36 days of server logs reveals that Bing's crawler, bingbot, now hits his site 4.2 times more than Googlebot, and that ChatGPT's citations largely derive from Bing's index. C…
Mozilla is rolling out an optional ad blocker in Firefox for iOS, disabled by default and using an EasyList-based filter to block third-party ad networks, ad-related trackers, and pop-ups, but it does…
A developer who logged AI crawler traffic on a small business site for 34 days found that ChatGPT's live retrieval bot (ChatGPT-User) outpaces Googlebot, fetching pages 40.3 times per day versus 35.8.…
A 2026 analysis of 680 million citations across ChatGPT, Google AI Overviews, and Perplexity found that only 11% of domains are cited by both ChatGPT and Perplexity, with a separate study of 34,234 AI…
A developer analyzed Cloudflare logs from their own site over a 23.5-hour window and split AI bot traffic into three categories: live answers (189 fetches), search indexing (541 fetches), and training…
DuckDuckGo No-AI is the best free alternative to Google, scoring 55 out of 60 in a 12-query desktop test, compared to Google's 58, according to Search Engine Watch's testing. Other recommended alterna…
Public Knowledge, a nonprofit advocacy group, argued in a friend-of-the-court brief filed Tuesday in the D.C. Circuit Court of Appeals that Google should be required to divest the Chrome browser and b…
Microsoft unveiled Web IQ at Build 2026, an agent-focused web search tool built on the Bing search index that provides up-to-date grounding data for LLM-based applications, reducing hallucination risk…
Microsoft CEO Satya Nadella's February 2023 overhaul of Bing with OpenAI's models failed to dent Google's search dominance, as ChatGPT itself became the more famous AI chatbot and Microsoft was forced…
Exa CEO Will Bryk said on August 3rd that Exa's index now serves 80 billion pages and tracks 1.4 trillion URLs, nearly triple the 500 billion URLs reported in May, with expectations to reach "Google-s…