# ZoomInfo Connects GTM Data to Microsoft Copilot > Source: > Published: 2026-08-12 07:08:07+00:00 # ZoomInfo Connects GTM Data to Microsoft Copilot ZoomInfo announced on August 11 that its GTM.AI connector is available in Microsoft Copilot Studio, enabling approved mutual customers to ground Copilot agents with ZoomInfo business data. ZoomInfo and MarTech Series report that the connection extends to supported Dynamics 365 and Microsoft 365 Copilot experiences, including Excel and Word, subject to account, licensing, administrator approval, and agent configuration requirements. ZoomInfo announced on August 11 that its GTM.AI native connector is available in **Microsoft Copilot Studio**, allowing eligible mutual customers to connect ZoomInfo's B2B data to agents built on Microsoft's low-code agent platform. The company's announcement describes the connector as available for Copilot Studio, Dynamics 365 Copilot, and Copilot for Sales. MarTech Series reports that the integration can make ZoomInfo intelligence available within supported Microsoft 365 Copilot experiences, including **Dynamics 365, Excel, and Word**. Access requires a qualifying ZoomInfo account, applicable Microsoft licenses, administrator approval, and a configured agent, according to that report. ### Data access through GTM.AI ZoomInfo describes GTM.AI as an API and **Model Context Protocol (MCP)** layer for its GTM Context Graph. According to ZoomInfo, the data layer includes information on 100 million companies, 500 million contacts, and billions of buying signals. The company states that agents can use the connector without middleware between Copilot Studio and its context layer. The connector appears in Copilot Studio's connector catalog alongside other integrations, ZoomInfo reports. Its announcement also lists access control, permissioning, AI policy, data lineage, and audit logging as governance capabilities applied across connected agents. Dennis Sevilla, ZoomInfo's chief marketing officer, described the intended workflow in a statement published by MarTech Series: "A sales rep can ask Copilot for a contact and get a verified direct dial, in the same window where they're working the deal." ### Implications for agent builders For teams building sales or revenue-workflow agents, the relevant technical question is less whether a model can produce a response than whether it can retrieve authorized, current business context at runtime. Native connectors and MCP-based data layers are increasingly used to place retrieval, identity controls, and auditability closer to the agent workflow rather than relying on manually exported lists or custom point integrations. ZoomInfo also states that its GTM.AI layer already supports integrations with Salesforce Agentforce, HubSpot Breeze, IBM watsonx Orchestrate, Outreach AI, Claude, and ChatGPT. That multi-platform design may matter to enterprises seeking a common B2B-data access layer across more than one agent environment, although data quality, permissions, and agent configuration remain implementation-dependent. ## Key Points - 1ZoomInfo's Copilot Studio connector lets eligible customers connect B2B contacts, company records, and buying signals to configured sales agents. - 2The integration uses an API and MCP-based context layer, a pattern that can standardize governed retrieval across multiple agent platforms. - 3Microsoft Copilot users need appropriate licenses, administrator approval, and configured agents before ZoomInfo data becomes available in supported workflows. ## Scoring Rationale The release is a practical enterprise-agent integration that links a large commercial-data provider to Microsoft's Copilot ecosystem. It is most relevant to teams building governed sales and revenue agents, rather than to general-purpose model development. ## Sources Primary source and supporting public references used for this report. Practice interview problems based on real data 1,625 SQL & Python problems across 15 industry datasets — the exact type of data you work with. [Try 250 free problems](/problems)