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[ARTICLE · art-90651] src=gamesradar.com ↗ pub= topic=generative-ai verified=true sentiment=· neutral

With gen AI assets cut from Assassin's Creed creator's new game demo, lead admits "we didn't even realize it was AI anymore because we were used to seeing it"

Ubisoft's Assassin's Creed creator has removed generative AI assets from the demo of its new game, with the lead admitting, "we didn't even realize it was AI anymore because we were used to seeing it." The decision follows criticism of AI-generated content in the gaming industry.

read1 min views26 publishedAug 10, 2026
With gen AI assets cut from Assassin's Creed creator's new game demo, lead admits "we didn't even realize it was AI anymore because we were used to seeing it"
Image: Gamesradar (auto-discovered)

With gen AI assets cut from Assassin's Creed creator's new game demo, lead admits "we didn't even realize it was AI anymore because we were used to seeing it" | GamesRadar+

source & further reading
gamesradar.com — original article Genshin Impact dev HoYoverse wins $112,000 in court after AI company stole 63 of its characters' voices Following Stellar Blade: Blood Rain AI controversy, Shift Up lead says they're taking concerns "seriously" but the tech still has "a lot of influence and impact on game development" No Man's Sky fan adds Nvidia's DLSS 5 to the game, Hello Games programmer worries the AI filter could ruin its "unique look and feel"
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