Why the Future of Agentic Commerce May Belong to Websites

Google is doubling down on WebMCP, a protocol that enables websites to expose their commerce capabilities to AI agents, positioning the open web as a key battleground for agentic commerce. The move suggests that websites, rather than closed platforms, may become the primary interface for AI-driven transactions.

Article URL: https://nekuda.substack.com/p/google-doubles-down-on-webmcp-at Comments URL: https://news.ycombinator.com/item?id=49519477 Points: 1 Comments: 0