# Watch how Apple Watch is enhancing professional surfing for athletes > Source: > Published: 2026-06-23 16:21:22+00:00 Apple Watch is playing a role in improving the lives of professional surfers. A new video from Apple shows how World Surf League athletes are using Apple Watch to “stay informed and in control on the Championship Tour.” World Surf League athletes detail how Apple Watch has become a crucial piece of equipment for professional surfers in competition. Pro athletes explain that instead of struggling to hear beach announcers over howling wind and crashing waves, the watch delivers critical, real-time updates on scores, heat timers, and priority status. [Apple Watch Series 11](https://amzn.to/3QL2JAQ) is currently priced from a rare $279 low on Amazon. [Apple Watch Ultra 3 ](https://amzn.to/4w4GK6O)has a 30-day low price of $649, reg. $799, on Amazon today. **Related Apple Watch stories:** [Review: Apple Watch Ultra 3 delivers off-grid connectivity as Series 11 extends battery](https://9to5mac.com/2025/09/16/review-apple-watch-ultra-3-series-11/)[Siri AI will make the Apple Watch a fully-fledged AI wearable in watchOS 27](https://9to5mac.com/2026/06/17/siri-ai-will-make-the-apple-watch-a-fully-fledged-ai-wearable-in-watchos-27/)[Top watchOS 27 features that will enhance your Apple Watch](https://9to5mac.com/2026/06/09/top-watchos-27-features-that-will-enhance-your-apple-watch/) *Do more with your Apple products* [Apple AirTag 2 | Add Find My tracking to keys, bags, bikes, more](https://amzn.to/4vjNWN1) [AirPods 4 | Apple’s newest wireless headphones](https://amzn.to/43ndewV) [AirPods Pro 3 | Apple’s best wireless headphones](https://amzn.to/4ut3FYp) [Beats USB-A to USB-C Cable | The official CarPlay cable](https://amzn.to/4mpKs7K) *FTC: We use income earning auto affiliate links.* [More.](https://9to5mac.com/about/#affiliate) [our homepage](http://9to5mac.com/)for all the latest news, and follow 9to5Mac on [exclusive stories](https://9to5mac.com/feature/exclusive/), [reviews](https://9to5mac.com/guides/review/), [how-tos](https://9to5mac.com/guides/how-to/), and [subscribe to our YouTube channel](https://www.youtube.com/9to5mac)