# Trump administration rebrands AI as 'super intelligence' and convenes tech CEO safety pledge > Source: > Published: 2026-10-02 20:05:06+00:00 # Trump administration rebrands AI as 'super intelligence' and convenes tech CEO safety pledge According to TechCrunch, President Trump signed an executive order officially rebranding artificial intelligence as "super intelligence" and convened major tech CEOs—including Zuckerberg, Bezos, Musk, and Anthropic's Dario Amodei—to sign a voluntary AI safety pledge he described as "morally binding." TechCrunch reported that only 2 percent of consumers view the rebranding favorably despite the administrative push. ## Topics ## Sources - Press[Read article](https://techcrunch.com/podcast/call-it-ai-call-it-super-intelligence-only-2-of-consumers-are-buying-it/) - Press[Read article](https://techcrunch.com/video/its-not-ai-anymore-its-super-intelligence-according-to-the-white-house/) ## Go deeper This intelligence is sourced automatically from public sources across the web and synthesised by the Prefactor AI pipeline. Stories are reviewed before publication.