Simile, a startup that creates AI-powered digital twins of customers for market research, has raised $25 million in Series A funding led by Sequoia Capital. The company's technology allows businesses to simulate consumer behavior by generating AI agents that mimic real customer preferences and decision-making patterns, offering a faster alternative to traditional surveys and focus groups.
Article URL: https://www.nytimes.com/2026/07/30/business/dealbook/simile-ai-agents-funding.html
Comments URL: https://news.ycombinator.com/item?id=49109678
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