{"slug": "the-renaissance-of-abundance", "title": "The Renaissance of Abundance", "summary": "After 16 months in the startup world, the author left their role at Frust in March 2026, citing misalignment between happiness and professional progression. Frust, an AWS-focused FinOps and AI company, continues to thrive with zero customer churn and recent selection to the Endeavor Scale Up program.", "body_md": "After 16 months trying to fit myself and live the startup world for a second time, I left my last gig in March 2026. As someone who had the privilege of combining happiness and professional life progression for most of my career, I have a really strong sense when those are not well aligned.\n\n[Frust](https://frust.co) centers itself in the middle of AWS, FinOps, Cloud Operations, and AI. It’s thriving as an early-stage business. It got recently selected to the [Endeavor Scale Up program](https://endeavor.cl/company/frust/). Customer churn is proudly zero. There was nothing wrong with my alignment with their mission. There was nothing wrong with the company or my partners: **I was the problem**.", "url": "https://wpnews.pro/news/the-renaissance-of-abundance", "canonical_source": "http://blog.gjmveloso.dev/posts/2026/07/05/the-renaissance-of-abundance/", "published_at": "2026-07-05 22:36:02+00:00", "updated_at": "2026-07-08 12:02:09.013910+00:00", "lang": "en", "topics": ["ai-startups", "ai-tools"], "entities": ["Frust", "AWS", "Endeavor"], "alternates": {"html": "https://wpnews.pro/news/the-renaissance-of-abundance", "markdown": "https://wpnews.pro/news/the-renaissance-of-abundance.md", "text": "https://wpnews.pro/news/the-renaissance-of-abundance.txt", "jsonld": "https://wpnews.pro/news/the-renaissance-of-abundance.jsonld"}}