# The Next Competitive Advantage Isn’t AI; It’s AI That Understands Time

> Source: <https://www.machinebrief.com/news/the-next-competitive-advantage-isnt-ai-its-ai-that-understan-5ep4>
> Published: 2026-07-24 11:15:00+00:00

# The Next Competitive Advantage Isn’t AI; It’s AI That Understands Time

By Navneet Tyagi, Forbes Councils MemberSource:

[Forbes Innovation](https://www.forbes.com/innovation/)AI's next competitive advantage is continuous intelligence. Here's why organizations must evolve from periodic reporting to real-time decision making.

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