Freelance designers are a vital part of the business ecosystem. They slide into companies’ work streams and make sure that products, apps, websites, logos, and other key deliverables not only function well but look great and attract the right kind of attention.
Yet being a freelance designer can be difficult. It’s hard to know exactly what to charge for various projects, what other designers are earning per year, how to stay on top of relentless AI developments (which may actually be hurting quality), and more.
Which is why Fast Company, in collaboration with the American Institute of Graphic Arts, produced the first ever Design Pricing Transparency Project. The Fast Company editors behind the project, Jill Bernstein and Liz Stinson, together with AIGA’s Lee-Sean Huang, co-executive director of learning and programs, discuss the project and the insights it yields.
If you are a freelance designer, you’ll learn:
If you work at a company that hires freelance designers, you’ll learn:
If you care about how AI is affecting creative work, you’ll learn: