cd /news/ai-agents/the-customer-is-the-builder-how-ai-c… · home › topics › ai-agents › article
[ARTICLE · art-155773] src=arxiv.org ↗ pub= topic=ai-agents verified=true sentiment=· neutral

The Customer Is the Builder: how AI coding agents change software economics

A paper posted to arXiv on 21 Oct 2026 by Ripon Chandra Malo reports that the length of benchmark tasks leading AI coding agents can complete at 50 percent success, measured in human working time, has doubled roughly every 129 days since 2023. The study found 575 potential open-source alternatives to selected commercial products and reports that 32 percent of respondents to an organizational survey said their organization forwent at least one software purchase because it could build the functionality with coding agents, even as purchased software gained US investment share and tracked commercial installations grew. The author cautions that the benchmark projections are an extrapolation rather than a forecast of customer switching, and that the self-reported survey data do not establish displaced spending or the reliability of the resulting tools.

read2 min views2 publishedOct 23, 2026
The Customer Is the Builder: how AI coding agents change software economics
Image: source
  [Submitted on 21 Oct 2026]


[View PDF](https://arxiv.org/pdf/2610.30307)

[HTML (experimental)](https://arxiv.org/html/2610.30307v1)

Abstract:AI coding agents could change whether organizations buy software or build the functionality they need. We focus on organizations and professional buyers whose domain knowledge can help them specify and evaluate tools for their work. We define the software substitution frontier as the functions customers could build and maintain at an acceptable standard for less than buying them. Using public data, we compare growing capacity to build with indicators of market change. Since 2023, the length of benchmark tasks that leading agents can complete at 50 percent success, measured in human working time, has doubled about every 129 days. A broad search identified 575 potential open-source alternatives to selected commercial products, although some functional matches still require independent validation. The Craft suite produced 12 application repositories over 12.0 days of public development, but these remain early versions with unverified completeness and reliability. Market evidence is mixed: purchased software gained US investment share and tracked commercial installations grew. Yet 32 percent of respondents to an organizational survey reported forgoing at least one software purchase because their organization could build the functionality with coding agents. These self-reports do not establish the spending displaced or the reliability of the resulting tools. The gap motivates a warning: customers' capacity to build could affect individual buying decisions before a broad purchasing shift becomes visible. We examine this possibility using benchmark projections and observable market tests. The projections are an extrapolation, not a forecast of customer switching.

Submission history #

From: Ripon Chandra Malo [
[view email](https://arxiv.org/show-email/1102ac95/2610.30307)]

**[v1]** Wed, 21 Oct 2026 18:20:11 UTC (1,344 KB)

Additional Features

Current browse context:

cs.SE

References & Citations

...

Bibliographic Explorer

(What is the Explorer?) Connected Papers

(What is Connected Papers?) Litmaps

(What is Litmaps?) scite Smart Citations

(What are Smart Citations?) alphaXiv

(What is alphaXiv?) CatalyzeX Code Finder for Papers

(What is CatalyzeX?) DagsHub

(What is DagsHub?) Gotit.pub

(What is GotitPub?) Hugging Face

(What is Huggingface?) ScienceCast

(What is ScienceCast?) Influence Flower

(What are Influence Flowers?) CORE Recommender

(What is CORE?) arXivLabs is a framework that allows collaborators to develop and share new arXiv features directly on our website.

Both individuals and organizations that work with arXivLabs have embraced and accepted our values of openness, community, excellence, and user data privacy. arXiv is committed to these values and only works with partners that adhere to them.

Have an idea for a project that will add value for arXiv's community? Learn more about arXivLabs.

── more in #ai-agents 4 stories · sorted by recency
── more on @arxiv 3 stories trending now
sponsored brought to you by zahid.host 4,200+ EU-deployed projects
reading about agents? ship yours in a single git push.

Run your AI side-project on zahid.host

EU-based hosting, git-push deploys, automatic HTTPS, no cold starts. Free tier with a custom domain — perfect for shipping the agent you just read about.

$git push zahid main
→ Live at https://your-agent.zahid.host ✓
Get free account → Pricing
from €0/mo · no card required
LIVE [news/the-customer-is-the-…] indexed:0 read:2min 2026-10-23 · —