# The Consulting KPIs That Actually Matter In An AI-Driven Market > Source: > Published: 2026-07-31 11:45:00+00:00 # The Consulting KPIs That Actually Matter In An AI-Driven Market By Mark Orttung, Forbes Councils MemberSource: [Forbes Innovation](https://www.forbes.com/innovation/) If your salesperson went from eight proposals a quarter to 16, with a better win rate and less staff time, that's a result worth noticing. Get AI news in your inbox Daily digest of what matters in AI.