{"slug": "the-best-thing-ai-can-do-for-your-company-is-keep-people-off-of-it", "title": "The Best Thing AI Can Do For Your Company Is Keep People Off Of It", "summary": "Lindsey Witmer Collins, a Forbes Councils member, argues that the most valuable application of AI in business is to keep people off of it, advocating for systems tailored to individual workflows rather than generic AI tools. She emphasizes that AI should reduce human interaction with technology, allowing employees to focus on higher-value work.", "body_md": "# The Best Thing AI Can Do For Your Company Is Keep People Off Of It\n\nBy Lindsey Witmer Collins, Forbes Councils MemberSource:\n\n[Forbes Innovation](https://www.forbes.com/innovation/) Every person gets a system built for the specific work they do and the specific way they like to do it.\n\nGet AI news in your inbox\n\nDaily digest of what matters in AI.", "url": "https://wpnews.pro/news/the-best-thing-ai-can-do-for-your-company-is-keep-people-off-of-it", "canonical_source": "https://www.machinebrief.com/news/the-best-thing-ai-can-do-for-your-company-is-keep-people-off-upvh", "published_at": "2026-08-14 12:00:00+00:00", "updated_at": "2026-08-14 13:12:49.479807+00:00", "lang": "en", "topics": ["artificial-intelligence", "ai-products", "ai-tools"], "entities": ["Lindsey Witmer Collins", "Forbes Councils", "Forbes"], "alternates": {"html": "https://wpnews.pro/news/the-best-thing-ai-can-do-for-your-company-is-keep-people-off-of-it", "markdown": "https://wpnews.pro/news/the-best-thing-ai-can-do-for-your-company-is-keep-people-off-of-it.md", "text": "https://wpnews.pro/news/the-best-thing-ai-can-do-for-your-company-is-keep-people-off-of-it.txt", "jsonld": "https://wpnews.pro/news/the-best-thing-ai-can-do-for-your-company-is-keep-people-off-of-it.jsonld"}}