# Spotify says it won’t recommend music from ‘AI Personas’ > Source: > Published: 2026-08-11 13:00:00+00:00 Spotify will soon label AI artists and remove their music from your recommendations. The change, which will [start rolling out in mid-September](https://www.spotify.com/us/ai-personas/), means you’ll see an “AI Persona” badge on an artist’s profile across the app if they do “not represent a real person.” # Spotify says it won’t recommend music from ‘AI Personas’ Artist profiles on Spotify that do ‘not represent a real person’ will get an ‘AI Persona’ badge. Artist profiles on Spotify that do ‘not represent a real person’ will get an ‘AI Persona’ badge. The music streaming platform will allow artists to disclose that they’re an AI persona starting today, but it won’t rely solely on self-identification. Spotify says it will use human review and AI tools to determine whether someone’s profile, including their name and image, “appears to represent photorealistic AI-generated identities.” If Spotify determines that an artist’s identity may be AI-generated, it will apply a “Likely AI Persona” badge. Spotify will review artists who meet “defined audience thresholds” first to cover the profiles people listen to the most. Music from AI personas won’t appear in editorial suggestions or personal recommendations by default. “Listeners have been clear in telling us that they don’t like seeing an artist profile that seems human, only to find out that the persona is AI-generated,” Spotify says. “We tune our algorithms to highlight authentic human artists and, based on available signals, strive to not include spam, slop, or low-effort content in our recommendations.” The move comes as AI music [continues to flood streaming platforms](/column/921599/ai-music-is-flooding-streaming-services-but-who-wants-it), with the music streaming service [Deezer recently revealing that](/ai-artificial-intelligence/968630/deezer-says-ai-music-now-makes-up-half-of-all-daily-song-uploads) AI-generated tracks now make up half of its daily song uploads. Spotify says its new labels only pertain to an artist’s identity, rather than how they created their music. While Spotify currently doesn’t have a system to [identify AI-generated music like Deezer](/ai-artificial-intelligence/948153/deezer-ai-music-detector-spotify-apple), it allows artists to [disclose AI use](/entertainment/917109/spotify-starts-rolling-out-its-voluntary-ai-labels) and [launched a “Verified by Spotify” badge](/tech/921048/verified-by-spotify-badge) to indicate that they’re a real person. The platform will notify artists if it puts a “Likely AI Persona” badge on their profile, and will also give them the ability to appeal. Spotify plans on adding a feature that will let listeners flag artists with potential AI-generated identities as well. **Follow topics and authors** from this story to see more like this in your personalized homepage feed and to receive email updates. ## Most Popular - Watching Roku’s AI channel is like eating from a trough - Mark Zuckerberg doesn’t understand how to live - Anker’s travel charger works in almost any country and is down to $20 - Costco’s great Switch 2 console bundle includes over $100 in free stuff - Zuckerberg’s yacht was closer, but someone else saved a stranded boat