# Sony WPP Rebate Fraud Allegations Reawaken Age-Old Debates in Adland

> Source: <https://www.adweek.com/agencies/sony-wpp-rebate-fraud-allegations-reawaken-age-old-debates-in-adland/>
> Published: 2026-08-20 12:00:00+00:00

*A version of this story was originally published in AI, Tech & Money, a free, weekly newsletter packed with news and exclusive analysis on all things tech, platforms, and deals in advertising and media. Sign up for it here.*

This is [AI, Tech & Money](https://links.adweek.com/s/c/lz5c17wQqScWCk0xz6-Zih7NHhZb1FxH8EGQV95hqi1eLGbCe-xOfUupMPEtKiCiUI74ZrjtUtuRTNywrYrEIAzinXRkwHfRzRLxGX_jjdJOraIAX22Q21moZPSyqlHvWOJXSuaWz1xOZrDLKkw3K5IiVqWi4lHTwkaR3qYjhNNxqS7v5RLh9VujbEv7tPa62QFp44UKNKc59r8TKAnP15mGY-n87fXR0ElL7_IzU1w1hFbgQdCGusB1w2vDt4vyZPUvCkkOv_cCbCpW4crR_u0YaxxySD17TgGOWdzRhIMZntwaozuAWGtYCNYHM2rfyksWxMSg28qhslGidmiOLjM3Yro9wMTEfmkbm8TFRmwaFQpCpy8SG31OVT9hiToC4spuJycwdigswzWbk_aAqXIbVBWy0-8zYZMOSbn6juQeEdkt6-hFCyk_equHDYZ7bWX_GXZNvGBfUpBcMAcvFZWk1yXjxhhH4ujxyaaspmt34jnpKvu0iTUJ6dCdo2opCbdMwB28_N19cSAW-_dge_SVM-qCFgG3jMO2Fw5t-j41RDw0As0_i1WhMV-kCkN57R37XpMOa4qPW49BXCcRZyJudCG5C6nsjTn_3aS_WD8VZa0uxmKZwwF_RyVkv94y5mNO0pxTbmxfM5hm7qn-zDak/IEg1ujC0QevqaNyNjF3c6i-Ei4rggTGh/23). I’m Kendra Barnett, reporting from New York.

First, a quick AI download for the week. Anthropic’s revenue run rate has [topped $65 billion](https://links.adweek.com/s/c/Q6IWlCJT7yVS17Ebdpbbxjrk5vejFHyFoLgA6fhyBK5Ar8MAhczBYYNHhjEPkxCtdc06lFHNWUvh4juRjpuZd2dfBi5EW-4C5tVI1HbjwifFaEo8y-qklBc2DXe-VXDijyhvuuGEOI29cOSKiKjUADboq1wO1zTOoyhcRK0LoYbv8ACDzRCt48he_E2JsO91HO-aeGGHIWsUa_psjtroL1nY39Ch7_lXsvaToRPdMD50cJDpwaEHVzgT79xq0nqFKtdGDYrhtQsnzNXXv-d4PNQhtGSxs48LrL7vrDCv6ejPKXnxLFOs4CsRk6zoLD_nSZvo2duOL2IFzCItaGMxkyLSX9eysAA3oLSEb7AotRtfO_lFPfBudDHsmAcSieG2orYYMExqmyPcIhIDjq5gZfJaSin9TjIdzD5u4tNDvsQKLbFglBYOe5A5STwPfAWr3C30o6-IIJ88TS9iCVrvQXnxDRv_49zHHNRw56DYeAt7cNrctWn2qNL3VcdWkE_58aSBXPwjwCpEqga7lmWCJ4tglkHNUqKbmUmYFPgdGv-zikPiahR3dYBJvxoF527X1xkToS_dhdzONKGbPX_gKzQhjWW6xjXcYRlVOxB6UWCn2aa3sd3SQ3g45Nkerpr6VqQmmJW7o4zPQeAtVd8JlPIuUokKe0zk1WDBmoZ3L_kH3dPWXDGEJs-UAVyHEt9e1HADFsFvlO4PdXBMzVvPhGoGK6nx39nYqO78rujGvuSS_2gdAubagEiECj11knOVzrCDNqlLKyBdudiydJJ1Q7-a9VGtYhOljBiIR3EC9sfUdw/Pft-7rE6cc8tv7DwuLBKfM5iQ-xTAXbY/23) ahead of the lab’s planned mega-IPO. The company’s top rival, OpenAI, meanwhile, announced that it will [expand its advertising product to dozens of new markets across Europe](https://links.adweek.com/s/c/86o494PgetTDfvrv5UnfQ0NRqRgJeMAu48UXKGnFudy7zfaMKLGcwq0l_HXPKFMJuDJw5Q0ZtRl8CWXr_FXsJPN_DR1mwC_O46gj5M8ZOJOggzkMrPLjhh0yG5VKTawX5jcLtlEwEuOOIEiCyK9QkISek6IRtw-sjMVktERBHTg8NgCToRs2QHfCn1aVwRtm_Pt2jQy0w-kcplzE7Kfw7KHMtymp4qrdg2gX5qPFWh0unM4dlC5FI1r1C0SQovvYwzHFMK50Bl2PPbpoMLSc4RjJCRWlNnxq2eBvRAiMuSXylo0oDO_4saoek8APS0l659OHm3CGL1zbtZYnAnCQv78CJWT8cHOg2KJNY_EJxvzfvoLhL3hDXe2PDczPwOc-mtLscc41YULP6chS182mCVQNghCPNmMSGR4x3Zk6LB7T6-mXRrqHqMpMVsyyE-_AHHYeGtUorhC5tOojAE1h7ITwYhdywYORYEWxu31bVRqGlNCf6YhSxiOWJIkwSuOZajZF7jNp8egREu0bMqZlrOUM3HTk1BZSk3N1v6ONkx-YZxcfNQxA-ODERSwGpu3mVBV0Eh1VTSwEnK_pIIMks41mH6uzT5nUUg9Ykrpplr9ZGHDjlZlrsuHZDm6ivL5oFNejkr0A1u2RfDptgpXRW1oho4Ix6rjqGwFnYq1isChLsTYlmdQB7Hplwrb_dooF6nXiFWMsrClKqxnKfS6AKsQ7VvPbk4UFz3AJRgnxvV0SMxJbXzI/DFnQncpvBl_Z_wHVpG7Oq703usLkDKbv/23), and also [launched a version of ChatGPT designed for teens](https://links.adweek.com/s/c/Mj7g0MSaHhXczjakGD_CucN_x51TXyQdkc6AVSygSFe4mP_d74Cn2TJG-ANP6DkSkFmepVosU8Y3A9qtQKHHNGoF8xMh8Skq_B9CmlevZ-aCBPA4X64n-dALpdQb6bHtqiwFnE2kW_W64ZuVyVo7qHPivlSpOicrFQwWPkQkCh4Y15w5SDA2gUI178xVJMJbJBE9lHNPgyUwaeXofN5_M-7hzrU7K6bNCCGtR-csnCEh49Bl8vRyn4whCIjbMAtyjXHuoxaL6_YDttEGV7MhcauXPNHYgUBnp4bjdvtWzC6NY5l0n_0YkYjChSkiKVSfaBFn3S2-MVt7aGewjyoGsLSUKRASakclVhGnVEcmsFos4n22qTnkWjBFb8XWWa6Q6OBNOxxe9_UbpjbhzVpQwkdk2Q97X7-HwvFydzHGucJT5vTrbyaMO0R_6XOoakgCMLyKSAbDG50GTO31ARY--29Lhal8OhXmwJJleSByBHrCXHeIDiIy7IBHxgoPQHPpKXxIAUlZqDCxtBh5B8rrL4WxIjRmTryPJE5zeXBJTnpYobwvqBbkg_-i3di8txoOUrHTNZWOheDvrLTJE9DhSaxSrsvy0zcutse77OkKth5XYsWjym-qXH2WebMB3BuYXYDbCCrP5OrzgxNPhvCYXFWNwizn7wf1-MmhMjzvFVn5Q4s3wB7Jfaa5kc-TjHwpkXEyIRml0C_pmw/jhWiHgnzIER46ZEOLKEofHZVHqwuS_U3/23) (no doubt taking notes on the years of Zuckerberg-skewering in Congress over the safety of minors on social media).
