Snap and LinkedIn are fighting back against a flood of low-quality AI content

Snap Inc. has stopped recommending wholly AI-generated videos on its Spotlight feature as of this month, citing a flood of 'low-quality, repetitive, AI-generated content' and aiming to keep the platform focused on 'authentic creativity from real people.' The move follows a Kapwing study finding that 21% of YouTube Shorts are AI-generated, and LinkedIn has introduced a dedicated 'AI slop' reporting button to combat similar issues.

Snap and LinkedIn are fighting back against a flood of low-quality AI content Snap is pulling AI-generated videos from its Spotlight recommendations. As "low-quality, repetitive, AI-generated content" spreads across the internet, Snap wants to keep Spotlight focused on "authentic creativity from real people," it says https://newsroom.snap.com/rewarding-authentic-creativity-on-spotlight . Wholly AI-generated videos are no longer eligible for recommendation as of this month. Videos edited with Snapchat's own AI tools are still allowed but will carry transparency labels. Spotlight contributors have grown by more than 120 percent, though Snap hasn't said how much AI content drove that increase. Snap isn't alone. A Kapwing study https://the-decoder.com/one-in-five-youtube-shorts-shown-to-new-users-is-ai-generated-slop-study-finds/ found that 21 percent of YouTube Shorts are already AI-generated, and Instagram and Facebook https://the-decoder.com/instagram-ceo-argues-humans-must-override-their-instinct-to-trust-what-they-see-online/ likely face similar numbers. OpenAI's social video app Sora flopped https://the-decoder.com/openais-sora-burned-a-million-dollars-a-day-while-losing-half-its-users-in-record-time/ . LinkedIn is drowning in AI-generated junk https://the-decoder.com/linkedin-is-the-undisputed-king-of-long-form-ai-slop-according-to-a-study-spanning-five-platforms/ and has rolled out a dedicated "AI slop" reporting button https://www.linkedin.com/feed/update/urn:li:share:7488612006321889282/ . The button is vulnerable to misuse, though, and requires users to know how to spot "AI slop" properly. AI News Without the Hype – Curated by Humans Subscribe to THE DECODER for ad-free reading, a weekly AI newsletter, our exclusive "AI Radar" frontier report six times a year, full archive access, and access to our comment section. Subscribe now