Show HN: DemoForge – Product demo videos generated from Playwright scripts

DemoForge, a new open-source tool, generates product demo videos from Playwright scripts by driving an app, recording it, auto-zooming on every click from the click log, drawing a synthetic cursor, speaking per-step narration and exporting an MP4. The tool requires Node, pnpm and ffmpeg, supports local espeak-ng narration or Gemini, ElevenLabs and Mistral Voxtral with API keys, and exports an 86-second demo in about 2 minutes via native ffmpeg or more slowly through ffmpeg.wasm in the browser. A companion MV3 Chrome extension records flows by hand via chrome.tabCapture, and a Claude Code skill writes demos/<name>/flow.json from a page.

Product demo videos from a script. Write the flow once as Playwright steps with a line of narration on each; DemoForge drives the app, records it, zooms in on every click, draws a smooth cursor, speaks the narration and exports an MP4. When the UI changes, run the same command again. - Auto-zoom from the click log , not computer vision — the browser already knows where you clicked. - Synthetic cursor with natural motion, since Playwright never moves a real one. - Narration : local espeak-ng, or Gemini / ElevenLabs / Mistral with a key. The recorder holds each step until its line has been said. - Editor in the browser: drag zooms, cut, captions, background, then export. - A Chrome extension for recording by hand, feeding the same editor. Needs Node, pnpm and ffmpeg. espeak-ng dnf install espeak-ng / apt install espeak-ng gives you a free local voice; no API key needed. pnpm install pnpm -C packages/core build pnpm exec playwright-core install chromium node scripts/demoforge.mjs record demos/todomvc/flow.json drive the app, record node scripts/demoforge.mjs open demos/todomvc review in the editor node scripts/demoforge.mjs export demos/todomvc - demos/todomvc/demo.mp4 demos/todomvc/flow.json records Playwright's public TodoMVC demo — copy it and point url at your own app. packages/core @demoforge/core — types, zoom planner, evaluator, cursor path apps/editor Vite + React + Tailwind — player, timeline, compositor, export apps/extension MV3 Chrome extension — capture by hand + click log scripts/ demoforge.mjs — the record / open / export CLI pnpm -r test runs the tests. demoforge-docs/ has the product vision and architecture notes. Narration needs a voice provider; nothing else does, and the editor tells you which ones are available. - espeak-ng local — free, offline, robotic. - Gemini AI — copy .env.example to .env and put a key in GEMINI API KEY . The same key writes the script. Sounds like a person. .env at the repo root or in apps/editor/ both work; the key is read by the dev server only and never reaches the browser.A free-tier key allows only a few requests a minute, so generating a long script pauses when the quota says to and picks up again — the button tells you how long it is waiting. - ElevenLabs — ELEVENLABS API KEY , same two locations. The best voices. Metered per character: the free tier is 10,000 characters a month, personal use only, and asks you to credit ElevenLabs. The panel shows what is left and what the next generate will cost, and warns before a run that would run out partway. - Mistral Voxtral — MISTRAL API KEY , same two locations. 1. Record. pnpm -C apps/extension build , load apps/extension/dist unpacked in Chrome, open any http s page, click the DemoForge action → Start. It captures the tab with chrome.tabCapture and logs every click, input, scroll and navigation against the recorder's own clock. 2. Stop. Two files land in ~/Downloads/demoforge/<timestamp / : recording.webm and demo.json a DemoRecording . 3. Edit. pnpm -C apps/editor dev and drop both into the editor. Zooms are planned from the click log; drag the pills to move or resize them, add and delete, restyle the frame. 4. Export. Render to MP4. With the dev server running this uses native ffmpeg apps/editor/vite-export.ts : the recording is decoded straight through, each frame drawn by the editor's own compose on a Skia canvas, and piped into x264 — an 86 s demo in about 2 minutes. Without a server it falls back to ffmpeg.wasm in the browser, several times slower. Tell Claude Code "record a demo of /login" and it does the rest. The demoforge skill .claude/skills/demoforge/ , symlink it into ~/.claude/skills/ to use it from any repo has the agent read the page, write demos/<name /flow.json — Playwright actions with a say line of narration on each — and run: node scripts/demoforge.mjs record demos/<name /flow.json video + demo.json + project with script node scripts/demoforge.mjs steps demos/<name frames the agent checks node scripts/demoforge.mjs open demos/<name editor at ?demo=<name The recorder paces itself to the narration: each line starts a beat before its action and the step holds until the line has been said. setup steps signing in run off camera. Capture is 2× device pixels, encoded as VP9 from the screencast's own frames — Playwright's built-in recorder is capped at 1 Mbps. ${NAME} in a flow is read from the environment or .env , so credentials stay out of the file. The flow is the only file in a take that is committed — re-recording after a UI change is the same command. An icon rail on the right opens six panels: | Panel | What it does | |---|---| | Script & voice | Narration lines on the timeline, drafted from the click log or written by hand, spoken by a local TTS | | Background | Image / Colour / Gradient tabs — 18 generated wallpapers, custom upload, gradient presets with editable stops and angle | | Zoom | Auto-zoom toggle, per-zoom or global scale, re-plan from the click log | | Captions | Add at the playhead, draft a set from the click log, edit text, position / size / colour | | Effects | Padding, corner radius, shadow blur / offset / strength | | Layout | Output aspect — Original, 16:9, 9:16, 1:1, 4:3, 4:5 | | Cursor | Show, click pulse, size, smoothing | Aiming a zoom. Select a pill and the preview drops back to the unzoomed frame with a rectangle showing exactly what that zoom will crop. Click or drag anywhere on the frame to move it, and a floating inspector gives you the zoom level, focus mode, reset and delete. A zoom's focus is auto by default: it points at the nearest click, and re-aims itself if you drag the pill somewhere else on the timeline. Placing a point by hand switches it to manual , and nothing moves it again until you reset it. Captions are drawn over the frame but outside the zoom transform — a caption belongs to the viewer, not to the picture, so it does not slide or grow when the camera moves. From clicks drafts one cue per click out of the element text the extension already recorded; that is string formatting, not AI. Cutting. Press T to drop a cut at the playhead, then drag its edges; I and O cut everything before or after the playhead. Cut spans are shaded across every lane, playback jumps over them, and they are gone from the export — video and audio both. Cuts are the one place timeline time and source time come apart. The edit list in packages/core/src/edits.ts owns that conversion, and the rule that keeps it cheap is that everything else stays in source time : zoom keyframes, captions, the cursor path and the event log are never remapped. The exporter walks edited time, maps each frame back through editedToSource , and composites at a source timestamp exactly as the preview does. The timeline has a scrubbable ruler with amber marks at every logged click, a cut lane, a zoom lane, a caption lane, and a clip lane. Ctrl+Scroll zooms the view about the pointer, Shift+Scroll pans, and the window follows the playhead. | Key | | |---|---| | Space | play / pause | | Z | add a zoom at the playhead | | C | add a caption at the playhead | | N | add a narration line at the playhead | | S | save the project | | T | cut a section out at the playhead | | I O | cut everything before / after the playhead | | Delete | remove the selection | | Esc | deselect | | ← → | step one frame hold Shift for a second | | Home End | jump to start / end | Wallpapers are generated, not shipped — a base colour plus soft radial blobs, painted by one function used for both the picker swatch and the full frame, so the swatch cannot lie and there are no binary assets in the repo. A script is a list of lines, each anchored to a source timestamp on the same clock as everything else. There are two ways to get one. Write the script with AI is the good one. The editor breaks the demo into steps — an opening, then one per click — grabs a frame of the screen at each, rings the spot that was clicked, and sends the lot to a model along with how many seconds it has to talk at each step. It writes to that budget, naming what is actually on screen. Give it a sentence about what the demo is for and it gets markedly better; that brief is saved with the project. Two things the model is deliberately not trusted with: - Timestamps. It says which step a line belongs to; the editor decides when that lands. Asked for milliseconds, a model returns plausible ones, and plausible is not synchronised. - Length. Each step carries a word budget from its own window. An over-long line is trimmed back to a sentence boundary, never mid-sentence — a line that runs a little long still reads, a truncated one does not. Frames of your recording go to Google when you press it. Nothing else in the editor sends anything anywhere. From clicks is the offline fallback: one line per step from the element text already in the log, string templates, no network. Rough, but instant. Generate voiceover then speaks every line that has changed, measures how long it actually took, and lays the results onto one track. The mixdown plays in the preview the captured tab audio stays muted there and is muxed into the export with the recording ducked underneath the voice. A few things follow from how it is wired: - Audio is saved beside the project, not inside it. Save project writes <name .dfp.json and, when there is a voiceover, <name .narration.wav . Drop both back in with the video and the narration plays immediately — nothing is respoken, which matters when the voice is metered. The JSON stays a few readable kilobytes rather than megabytes of base64, and the .wav is an ordinary file you can listen to or edit elsewhere. - A reloaded mixdown is sliced back into lines. Each line knows its anchor and how long it ran, so the track is cut up and put back in the speech cache. Change one line of a reloaded project and only that line is spoken again. Drop the .wav and everything still works — it just costs a full regenerate. - The mixdown is in source time , so cuts splice it through the exact same filter as the tab audio. Nothing in the narration path knows what a cut is. - Level is applied once, at the end. The mixdown is at unity; the preview sets it on the audio element and the export sets it with a filter, so the two agree and moving the slider never forces a re-mix. - A line's length is its speech , not something you drag. Until it has been spoken the timeline uses a word-count estimate, marked est. . If lines start talking over each other the panel says so and offers to space them out. - Providers live behind one endpoint. GET /api/tts says who can speak and with which voices; POST /api/tts returns WAV apps/editor/vite-tts.ts . The panel renders whatever the server reports, so adding a provider is a server-side change. The mixdown, the timeline and the exporter never learn who spoke. - Different providers take different dials. espeak-ng takes words per minute; Gemini takes a director's note — free text describing tone, pace and accent, handed to the model alongside the line; ElevenLabs takes neither and puts everything in the choice of voice. The panel shows only the dials the chosen provider actually uses, and switching provider or note re-speaks the affected lines. - Voice lists come from the provider. ElevenLabs' are fetched live against your key, so your own cloned voices appear and no hardcoded id can go stale. Its availability means the key works , not just that one is set. - Both hosted providers return raw PCM at 24 kHz — Gemini describes it in a mime type, ElevenLabs is asked for pcm 24000 — so the WAV header is written server-side before the audio ever reaches the browser. 44.1 kHz from ElevenLabs needs a Pro subscription; 24 kHz does not. - "Available" means a key is configured , not that it works — a bad key surfaces as the provider's own error the first time you generate. Save project or S writes <name .dfp.json — the recording plus every edit zooms, captions, cuts, the narration script and the style as plain readable JSON — and <name .narration.wav alongside it when there is a voiceover. Drop the JSON, the video, and the .wav back in to carry on exactly where you were. A raw demo.json still opens too; it just gets freshly planned zooms. The schema lives in packages/core/src/project.ts , not in the editor, because the point is that the editor is not the only thing that can write one. A script, a CI job, or Claude Code can open a project, change the zooms or captions, write it back, and the editor will render exactly that. { "format": "demoforge-project", "version": 1, "mediaName": "recording.webm", // referenced, not embedded "narrationName": "recording.narration.wav", // ditto; "" when there is none "brief": "AirSense is an air-quality dashboard for facilities teams.", "recording": { / the DemoRecording from capture / }, "zooms": { "tStart": 1500, "tEnd": 3700, "targetXNorm": 0.42, "targetYNorm": 0.31, "scale": 1.8, "easing": "easeInOutCubic", "focus": "auto" } , "captions": { "tStart": 2000, "tEnd": 4200, "text": "Click \"Add Widget\"" } , "script": // narration; text only, audio is regenerated { "tStart": 800, "text": "Start by clicking Add Widget.", "audioMs": 2100 } , "style": { "background": { "kind": "wallpaper", "id": "cobalt" }, "aspect": null, "padding": 0.05, "radius": 0.02, "shadow": { "blur": 0.05, "y": 0.018, "alpha": 0.5 }, "cursor": { "show": true, "size": 0.045, "smoothing": 0.4, "clicks": true }, "captions": { "size": 0.045, "position": "bottom", "color": " ffffff", "background": "rgba 2,6,23,0.72 " }, "voice": { "provider": "local", "voice": "en-us+f3", "rate": 170, "direction": "", "gain": 1, "duck": 0.25 } } } Notes for anything editing one by hand: - zooms and captions are time-ordered , so "the third zoom" is stable. Neither list may overlap itself. - All coordinates are 0..1 , all style lengths are fractions of the output's shorter side . No pixels anywhere. - focus: "auto" means the zoom is aimed at the nearest click and will re-aim if moved; "manual" pins it. - parseProject is a trust boundary: it sorts and de-overlaps the lists, clamps every number into range, drops zero-length spans, and falls back to defaults rather than letting NaN reach the renderer. It throws only on a missing recording or a format version it does not understand — so a roughly-right file loads rather than failing. - cuts are spans of source video the demo skips, in source time. They are sorted, clamped, merged when they overlap, and dropped when shorter than 100 ms. A legacy trim: {startMs, endMs} a span to keep is migrated into the equivalent head and tail cuts. - script lines carry audioMs only as a cached measurement. Change text and drop it — a stale length lays the timeline out for audio that no longer exists. Lines may overlap; that is reported, not prevented. - style.voice.duck is what the captured recording drops to while the voice is talking, gain is the voice's own level. - brief is what the demo is about, in your words. It is context for whoever writes the narration — the AI writer reads it — and it is worth keeping so the next rewrite starts from the same understanding. - narrationName names the rendered voiceover sitting next to the project. The editor takes any dropped .wav as the narration, so the name is a hint rather than a requirement — files get renamed. - style.voice.provider is "local" , "gemini" or "elevenlabs" ; voice is that voice is that provider's own id en-us+f3 , Iapetus , or an ElevenLabs voice id . rate is used by the local provider, direction by Gemini — both are always stored, so switching provider and back keeps your settings. - Omitting zooms , captions , cuts , script or style entirely is fine; they default. Everything flows through one type, DemoRecording , defined once in packages/core . The rules that make Phase 1's editor reusable unchanged in Phase 2 AI voiceover and Phase 3 Playwright re-record : - Nothing downstream reads source . Not the planner, editor, compositor or exporter. That branch is the seam that would break Phase 3. - Stored coordinates are normalised 0..1. Pixels appear at exactly one place, render/geometry.ts , against the video's real decoded size. - One clock. t0 is stamped at MediaRecorder.start ; every DemoEvent.t is ms since it. The editor reconciles against the decoded duration on import and warns on drift over 100 ms. - The editor draws its own cursor from the click log and never depends on a captured OS cursor — which is what makes Phase 3 work for free. - Audio is a separate track , muxed at export, never an input to zoom logic. ./scripts/make-fixture.sh markers at exactly known coordinates pnpm -C apps/editor dev drop fixture/demo.json + recording.webm Every zoom must land dead centre on its marker; the double-click at 5.0/5.12 s must produce one zoom, and the giant panel at 13 s none. pnpm -r test asserts all of that headlessly. For recording-side timing, see apps/extension/README.md . - Velocity continuity at zoom seams. Chained zooms are position-continuous, but the ease curve's velocity still steps at a ramp boundary, which can read as a small jerk. A spring chasing the eased target is the fix if it shows. - Native export is one process, one frame at a time ~1.5x real time at 2880x1800 . Splitting the timeline across worker threads is the next step if that matters. The ffmpeg.wasm fallback still holds every frame in memory. - Pill handles stay inside the pill, so a very short zoom is fiddly to grab. - Voice providers are dev-server only , so a statically built editor has none. Fine while this is a tool you run with pnpm dev ; the fix is the same backend the Phase 2 TODO already calls for. - Ducking is a constant , not a sidechain compressor — right when the tab audio is ambience, wrong if it ever carries something worth hearing.