# Retail Roundup: 9 Commerce Moves From Target, Kroger, Walmart and More

> Source: <https://www.adweek.com/commerce/retail-roundup-9-commerce-moves-from-target-kroger-walmart-and-more/>
> Published: 2026-08-14 06:00:00+00:00

August may be a slower time for news, but retailers are in the thick of back-to-school season and preparing for holiday sales.

Kroger and Target both made intriguing AI hires this week, Walmart added a long-desired tool for advertisers, and there’s a new retail media network from sporting goods retailer Academy Sports + Outdoors.

Here are 9 stories to watch this week.

**1. Academy Sports partners with Instacart**

Sporting goods retailer Academy Sports + Outdoors has launched an advertising business called Academy Retail Media that gives marketers access to shoppers across its e-commerce site and stores. The move adds another major retailer to the retail media space while giving Academy a new way to monetize customer data, purchase intent, and in-store behavior.

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