{"slug": "privacy-may-still-be-apples-savior-when-it-comes-to-delayed-ai-features", "title": "Privacy may still be Apple’s savior when it comes to delayed AI features", "summary": "Apple's delayed rollout of advanced AI features for Siri, now more than 18 months overdue, has eroded user goodwill, but a recent announcement suggests the company's privacy-focused approach may still salvage its reputation. The company is betting that its commitment to on-device processing and data protection will ultimately justify the wait and differentiate its AI offerings from competitors.", "body_md": "[It’s more than 18 months](https://9to5mac.com/2024/11/22/llm-siri-the-wait-is-frustrating-but-the-privacy-payoff-will-be-worth-it/) since I wrote an opinion piece suggesting that while the wait for the new [Siri](https://9to5mac.com/guides/siri/) is frustrating, the [privacy](https://9to5mac.com/guides/privacy/) payoff would be worth it.\n\nA lot of time has passed since then, and of course user frustration at the ongoing delay has grown significantly. While goodwill has undoubtedly been lost, a recent announcement does provide some hope that privacy may still rescue the company’s tarnished reputation in AI …", "url": "https://wpnews.pro/news/privacy-may-still-be-apples-savior-when-it-comes-to-delayed-ai-features", "canonical_source": "https://9to5mac.com/2026/06/04/privacy-may-still-be-apples-savior-when-it-comes-to-delayed-ai-features/", "published_at": "2026-06-04 11:17:58+00:00", "updated_at": "2026-06-04 12:10:33.892969+00:00", "lang": "en", "topics": ["artificial-intelligence", "ai-products", "ai-safety", "ai-ethics"], "entities": ["Apple", "Siri"], "alternates": {"html": "https://wpnews.pro/news/privacy-may-still-be-apples-savior-when-it-comes-to-delayed-ai-features", "markdown": "https://wpnews.pro/news/privacy-may-still-be-apples-savior-when-it-comes-to-delayed-ai-features.md", "text": "https://wpnews.pro/news/privacy-may-still-be-apples-savior-when-it-comes-to-delayed-ai-features.txt", "jsonld": "https://wpnews.pro/news/privacy-may-still-be-apples-savior-when-it-comes-to-delayed-ai-features.jsonld"}}