OpenAI can generate ChatGPT Ads for you

OpenAI has introduced a new feature in ChatGPT Ads that allows advertisers to generate ads using AI. The tool creates ad variations based on the advertiser's website and campaign settings, which can then be reviewed, edited, and activated. This move aims to increase ad creation and revenue for OpenAI, but marketers are advised to carefully review AI-generated ads to ensure they meet branding and ROI goals.

PPC https://searchengineland.com/library/ppc » OpenAI can generate ChatGPT Ads for you A new ChatGPT Ads feature suggests that OpenAI is using AI to generate ads on its platform. OpenAI rolled out a new feature to let ChatGPT Ads generate ads for you – I suspect using AI. The feature is available under the “Add new ad” option, and says “generate ads for you.” The advertiser or marketer can then opt to let ChatGPT create the ad, and then review, edit and approve the ad for delivery on the ChatGPT Ad platform. What it looks like. Anthony Higman posted https://x.com/AnthonyHigman/status/2071636677920018490 a screenshot of this feature on the social media platform named X. Here is that screenshot: As you can see, it says, “We generated an ad variation based on your website and campaign settings. Review, edit as needed, and activate when you’re ready.” Then you can “Review and create.” There is also a quick duplicate ad option that Higman spotted as well: Why we care. It makes sense that OpenAI would leverage AI to help advertisers create ads. The hope is it would lead to more ads being created and submitted on ChatGPT Ads sooner. This way the AI company can earn more money on ChatGPT. As a marketer, you should be very careful when using AI to generate ads. Make sure to review the ads that were generated for you carefully so they meet your branding and marketing criteria, including your ROI goals. Be the brand AI recommends. See your AI visibility https://www.semrush.com/ai-seo/overview?utm campaign=ic sel 0101ai&utm source=searchengineland.com&utm medium=overlay&onboarding=off See where your brand appears in AI search, where competitors are winning, and what it takes to become the answer AI recommends. Topics on this page Search Engine Land is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.