{"slug": "nvidia-customers-warned-about-ai-related-price-hikes-above-15-on-chips-report", "title": "Nvidia customers warned about AI-related price hikes above 15% on chips: report", "summary": "Nvidia Corp. has warned some of its largest customers that prices for servers containing its AI chips will rise by more than 15% in many cases, driven by soaring memory chip costs, according to a Bloomberg News report. The increases, affecting systems with flagship Vera Rubin and Grace Blackwell chips, will apply to shipments early next year, and contract server builders for Microsoft, Alphabet's Google, and Oracle have informed customers of the upcoming hikes. Nvidia, set to report second-quarter results on Wednesday, did not immediately respond to requests for comment.", "body_md": "# Nvidia customers warned about AI-related price hikes above 15% on chips: report\n\nBy\n\nReuters\n\nPublished\nAug. 23, 2026, 2:09 p.m. ET\n\nSee more of our coverage in your search results.\n\n[Add The New York Post on Google](https://www.google.com/preferences/source?q=nypost.com)\n\nSome of Nvidia’s largest customers have been told [prices of servers containing its AI chips](https://nypost.com/2026/08/17/business/nvidia-provides-105b-in-financing-toward-openais-massive-ohio-data-center/) will rise by more than 15% in many cases with memory chip costs soaring, Bloomberg News reported on Saturday.\n\nThe price hikes will go into effect on systems shipped early next year and will impact systems including those with the flagship Vera Rubin and Grace Blackwell chips, the report added, citing people familiar with the process. The increases will depend on Nvidia’s chip generation and memory configurations, they said.\n\nReuters couldn’t immediately verify the report. Nvidia did not immediately respond to a request for comments outside regular business hours.\n\nCompanies that build servers under contract for large data center operators such as Microsoft, Alphabet Inc.’s Google and Oracle have recently informed their customers of the upcoming increases, the report added.\n\nNvidia, whose chips underpin much of the AI infrastructure buildout, is set to report second-quarter results on Wednesday.\n\nThe company has become a proxy for the broader AI ecosystem spanning chip makers and companies financing the rapid expansion of data center capacity.", "url": "https://wpnews.pro/news/nvidia-customers-warned-about-ai-related-price-hikes-above-15-on-chips-report", "canonical_source": "https://nypost.com/2026/08/23/business/nvidia-customers-notified-about-ai-related-price-hikes-above-15-report/", "published_at": "2026-08-23 18:09:12+00:00", "updated_at": "2026-08-23 18:13:50.219698+00:00", "lang": "en", "topics": ["ai-chips", "ai-infrastructure", "artificial-intelligence"], "entities": ["Nvidia", "Bloomberg News", "Microsoft", "Alphabet", "Google", "Oracle", "Vera Rubin", "Grace Blackwell"], "alternates": {"html": "https://wpnews.pro/news/nvidia-customers-warned-about-ai-related-price-hikes-above-15-on-chips-report", "markdown": "https://wpnews.pro/news/nvidia-customers-warned-about-ai-related-price-hikes-above-15-on-chips-report.md", "text": "https://wpnews.pro/news/nvidia-customers-warned-about-ai-related-price-hikes-above-15-on-chips-report.txt", "jsonld": "https://wpnews.pro/news/nvidia-customers-warned-about-ai-related-price-hikes-above-15-on-chips-report.jsonld"}}