# Nippon TV, TBS and BEAJ to Lead Tokyo Market Conferences > Source: > Published: 2026-09-03 13:54:26+00:00 Tokyo’s [TIFFCOM](https://variety.com/t/tiffcom/) market has unveiled the first wave of its newly rebranded conference program, with Nippon Television Network Corp., Tokyo Broadcasting System Holdings and the Broadcast Program Export Association of Japan (BEAJ) headlining three sessions at the Oct. 28-30 market in Tokyo. Visitor registration is running roughly 20% ahead of where it stood at this point last year. The market’s long-running seminar series has relaunched under the “Conferences” banner for the 2026 edition, covering topics from AI and IP strategy to international co-productions and market trends. [Nippon TV](https://variety.com/t/nippon-tv/)‘s session, “Nippon TV’s Journey to Becoming a Global Content Powerhouse,” will examine the broadcaster’s approach to co-developing and distributing dramas and entertainment formats internationally, the global reach of its anime and character IP, and fandom-driven business models built around events and licensing. It will also feature a case study of Disney+ series “[Merry Berry Love](https://variety.com/t/merry-berry-love/),” a Nippon TV–CJ ENM Japan co-production, and a look at AiDi, the broadcaster’s AI-powered video solution, as part of its stated goal of becoming a global IP studio. Speakers include Kazuo Takaya, Nippon TV’s president of global strategy; Ken Akiyama, head of Gyokuro Studio; and Shinji Enari, executive vice president of content business, alongside Gi Young Choi, CEO of CJ ENM Japan. ### Popular on Variety Tokyo Broadcasting System Holdings will cover its global expansion in a session detailing its tie-up with Hollywood’s Legendary Entertainment and the formation of StudioMonowa, a venture co-established with South Korea’s CJ ENM and U-Next Holdings. The session will also examine “Kasso,” a show described as a skateboarding take on “Sasuke,” and the worldwide rollout of “Sasuke/Ninja Warrior,” which has made a return in Australia and Vietnam and includes a formal arrangement with UIPM for obstacle racing – newly added to the 2028 Los Angeles Olympics – alongside gaming adaptations. Katsuaki Setoguchi, executive officer of TBS Holdings’ global business division, and Shinya Watanabe, president of the same division, will present, with TBS Television anchor Maoko Hibi serving as MC. The BEAJ-organized special session, “Japan’s IP Frontier 2026: Beyond Broadcasting,” will spotlight regional broadcasters pushing their IP beyond traditional media. Fuji Television will present its plans to take variety hit “Run for Money” into a VR location-based entertainment business; San-in Chuo Television will discuss its self-funded “Dopamine Project”; and Hokkaido Television Broadcasting will introduce its “Local Content Bank,” launched a year ago. Additional speakers are to be announced. Confirmed panelists include Ryohei Aoki of Fuji Television, Yu Kawanaka of San-in Chuo Television Broadcasting and Yuki Akutsu of Hokkaido Television Broadcasting, with BEAJ executive director Aki Harazono moderating. TIFFCOM, now in its 23rd edition, runs alongside the 39th [Tokyo International Film Festival](https://variety.com/t/tokyo-international-film-festival/), which opens Oct. 26.