Founder Gib Bassett is betting that easier cloud procurement can move his metadata workspace from analyst trials into shared team deployments.
By RuntimeWire Staff · Published
Primary source: PR Newswire
Why it matters #
Bassett has converted a practitioner-focused analytics organizer into a procurement-ready enterprise SKU, testing whether AI context can become a standalone software budget.
MyDataWork founder Gib Bassett made his analytics context platform available through AWS Marketplace on August 21st, giving enterprise buyers a way to purchase a 20-user team license through an existing Amazon Web Services account. The 12-month contract costs $7,500 and includes a 14-day trial, a catalog limit of 25,000 assets, and 9,000 pooled AI credits each month. (aws.amazon.com)
The listing is a distribution move rather than MyDataWork's first product launch. Bassett took MyDataWork generally available on May 4th after several months of early access. The AWS package targets the next problem: turning individual adoption into a purchase that an analytics leader can put through a familiar enterprise procurement channel. (mydatawork.com)
Bassett has spent more than two decades working around analytics adoption, product strategy, and enterprise sales at companies including Alteryx, Salesforce, Oracle, and Teradata. During that career, he kept encountering dashboards, spreadsheets, SQL queries, notebooks, and models whose business purpose lived mainly in employees' memories and messages. In his account of founding MyDataWork, Bassett described valuable analytical work scattered across those tools while its surrounding context remained in memory, messages, local files, and informal team habits. (consumergoods.com)
That observation became MyDataWork's product thesis. Bassett is building a workspace that catalogs analytical assets and connects them to owners, stakeholders, business use cases, dependencies, lineage, value, risk, and AI-readiness assessments. MyDataWork says it reads metadata such as asset names, types, locations, and relationships while leaving file contents, data values, and query results untouched. (mydatawork.com)
The enterprise package carries an enterprise premium
The AWS Marketplace edition is materially larger than MyDataWork's self-service team plans. The company's direct pricing page lists Team Starter at $900 a year for two to five seats and Team Growth at $1,440 a year for six to 10 seats. Both cap the catalog at 2,000 assets. The Marketplace contract raises those limits to 20 users and 25,000 assets, with billing routed through AWS and larger deployments available through private offers. (aws.amazon.com)
MyDataWork is charging for capacity and purchasing convenience. At full capacity, the $7,500 contract works out to $375 per user annually, while the fixed contract covers up to 20 users. (aws.amazon.com)
The pricing distinction shows where Bassett wants to take the product. The $20 monthly Solo plan lets one analyst document personal work. Team Starter and Team Growth cover larger seat counts, while the AWS edition expands the catalog ceiling to 25,000 assets and routes billing through an enterprise procurement channel. The package is aimed at a department with enough analytical sprawl to need those limits and enough internal process to prefer cloud marketplace billing.
Bassett described the step in a company-issued announcement as the point where "tribal knowledge becomes shared context." His bet is that analysts will document their work because the workspace helps them directly, allowing managers to gain a portfolio view without imposing another top-down reporting system. MyDataWork calls its workspaces private by default and says administrators see aggregate information about value, tools, dependencies, and risk. (aws.amazon.com)
Context is becoming its own software category
MyDataWork is entering a market where larger metadata vendors are also repositioning around AI context. DataHub announced a $35 million Series B in May 2025 and launched a Context Platform for analytics agents in May 2026. Alation has also introduced an AI governance product, while MyDataWork names Collibra, Alation, and Microsoft Purview as complementary data-catalog products. (datahub.com)
Bassett's narrower pitch starts with the work produced by analysts rather than the underlying enterprise data estate. MyDataWork catalogs the dashboards, scripts, files, workflows, and models that support decisions, then records the human and business context around them. That distinction may give a small vendor a usable entry point beside broader governance platforms, particularly for teams that want to map analytical work before giving AI agents access to it.
AWS Marketplace lowers a purchasing barrier, but distribution alone does not establish sustained adoption. MyDataWork now has a clearly priced enterprise SKU and a channel already used by corporate technology buyers. The next test is whether analytics leaders see scattered work context as a problem worth its own $7,500 budget line, rather than another documentation task assigned to the people already carrying the institutional knowledge.