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Day by day, the number of games on Steam with AI-generated content climbs. The latest statistics from AI Transparency Index shows more than 17,250 disclosures are recorded on the Steam store, meaning developers have officially stated the use of AI in each of those titles. At the time of writing, stats show that 69% of AI usage is for in-game content in the final game.
It’s hard to imagine that the topic of generative AI gaming is ever going to go away, even as it becomes more and more commonplace in modern titles. Polls suggest gamers are gradually warming to its inclusion, at least accepting it or otherwise unbothered. But at the same time, PC gamers have shown to be skeptical of Steam’s AI disclaimers to varying degrees.
How many games on Steam use AI? #
You’ll notice that many games with AI content on Steam consist of low-budget indie titles, and since there are many new titles being uploaded to the platform every single day, that number isn’t slowing down. You can take a look at the latest Steam games using AI on the AI Transparency Index Changelog, most of which you’ve likely never heard of.
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Last month, nearly 20% of Next Fest games – a Steam event which celebrates upcoming titles and demos – came with an AI warning. However, it’s fair to say that some of the biggest games on the platform also disclose AI usage. These include PUBG, Call of Duty, ARC Raiders, and The Finals, the latter two of which both come from Embark Studios.
Ahead of its 1.0 release last week, Palworld’s publishing lead said the devs avoid AI because “gamers don’t want it” – but it’s clear that a solid portion of gamers are fine with letting it slide. According to the data, 69% of AI is used for in-game assets/content including artwork, writing, audio and localization. The next-biggest driver is marketing material, which 17% of titles account for, according to devs. Just 5% of developers disclose use for “Development use only”.