# Meta’s Muse surpasses ChatGPT in early US iOS downloads > Source: > Published: 2026-09-21 17:25:16+00:00 # Meta’s Muse surpasses ChatGPT in early US iOS downloads Meta's new AI agent app hit 730,000 US iOS downloads in ten days, outpacing ChatGPT's 2023 launch by a meaningful margin. [Meta](https://cryptobriefing.com/markets/meta/)’s newest AI product just did something that should make OpenAI uncomfortable. Muse, the company’s personal AI agent app, pulled in roughly 730,000 US iOS downloads in its first ten days, according to Sensor Tower estimates. For comparison, ChatGPT managed about 697,000 US downloads in its first eight days back in 2023. The app climbed to No. 1 on the US [Apple](https://cryptobriefing.com/markets/apple/) App Store’s free iPhone chart by September 18, just ten days after its September 8 launch. ## What Muse actually does Muse isn’t another chatbot with a text box and a blinking cursor. Meta built it as what the company calls a “personal AI agent,” designed to perform multi-step tasks autonomously rather than just answering questions. Think booking travel, sending emails, managing calendars. Under the hood, Muse runs on a proprietary model called Muse [Spark](https://cryptobriefing.com/markets/spark-2/), which operates inside what Meta describes as a Muse Secure VM, essentially a sandboxed virtual environment meant to handle sensitive actions like accessing email or messaging platforms without exposing user data. The app integrates with email, calendars, and Meta’s own social platforms including WhatsApp and Instagram. It’s available on iOS, Android, the web, and through WhatsApp, though only in the US for now. Meta went with a freemium model, keeping the barrier to entry as low as possible. That WhatsApp and web access is worth noting because those channels aren’t counted in the App Store download figures. ### AI, tech, and the markets they move—in one daily briefing. Daily. Free. Join 34,000+ readers across crypto, finance, and policy. ## Putting the numbers in context When Meta launched Threads in 2023, it racked up 4.3 million US downloads on its first day alone. Meta’s standalone Meta AI app pulled in about 108,000 downloads at launch and roughly 707,000 in its first five days. Muse is tracking ahead of that product. Muse averaged around 83,000 downloads in its first two days, translating to about 41,000 per day initially, before accelerating. ## The Android problem While Muse dominated the iOS charts, its performance on Android tells a different story. The app ranked No. 338 in the Productivity category on Google Play, a far cry from its App Store dominance. ## The AI agent battleground Muse’s launch sits at the intersection of two trends: the shift from AI chatbots to AI agents, and Meta’s aggressive push to become a platform player in consumer AI. OpenAI, [Google](https://cryptobriefing.com/markets/alphabet/), Apple, and now Meta are all racing toward agents that can take actions on a user’s behalf. Meta has a structural advantage in this race that its competitors lack: distribution. With billions of users across Facebook, Instagram, WhatsApp, and Messenger, Meta can put Muse in front of more people, faster, than almost any other company on earth. The WhatsApp integration alone gives it a channel into markets that OpenAI can only dream about, even if Muse is US-only for now. **Disclosure:** This article was edited by Editorial Team. For more information on how we create and review content, see our [Editorial Policy](https://cryptobriefing.com/editorial-policy/).