# Meta’s Muse is a game changer—but can it win consumers' trust?

> Source: <https://ca.finance.yahoo.com/video/meta-muse-game-changer-win-132958488.html>
> Published: 2026-09-23 13:29:58+00:00

The 8:30 Hosts Julie Hyman, Jake Conley, and Pras Subramanian discuss how Meta's ([META](https://finance.yahoo.com/quote/META/)) new AI agent, Muse, could pose challenges to user trust and why being first may not be enough, as rivals like Apple ([AAPL](https://finance.yahoo.com/quote/AAPL/)) and Google ([GOOG](https://finance.yahoo.com/quote/GOOG/)) could prepare their own responses.