Measure AI Adoption By Outcomes, Not Usage

Victor Riparbelli, CEO of Synthesia, argues in a Forbes Councils article that businesses should measure AI adoption by business outcomes rather than usage metrics, warning that usage-based incentives can lead to gaming the system. He emphasizes building measurement systems that tie AI directly to outcomes such as revenue, cost savings, and customer satisfaction.

Measure AI Adoption By Outcomes, Not Usage By Victor Riparbelli, Forbes Councils MemberSource: Forbes Innovation https://www.forbes.com/innovation/ The real advantage for businesses is building measurement systems that tie AI to business outcomes, without incentivizing people to game the system. Get AI news in your inbox Daily digest of what matters in AI.