{"slug": "marc-benioff-rejects-saaspocalypse-points-to-72-jump-in-ai-agents-built-on", "title": "Marc Benioff Rejects SaaSpocalypse, Points to 72% Jump in AI Agents Built on Salesforce", "summary": "Salesforce reported a 72% increase in the number of AI agents built on its platform and a 90% rise in agentic work units, according to Gautam Vasudev, svp of Agentforce contact center & Salesforce Voice, as CEO Marc Benioff pushes back on the \"SaaSpocalypse\" narrative that AI agents will make traditional enterprise software obsolete. Salesforce did not disclose absolute numbers or the time period for the metrics, which the company is using to counter Wall Street fears that firms such as Anthropic, in which Salesforce holds a stake, will disrupt SaaS business models.", "body_md": "Salesforce is trying to back up CEO Marc Benioff’s increasingly forceful rejection of [SaaSpocalypse](https://www.cnbc.com/2026/08/07/saaspocalypse-debate-intensifies-as-software-stocks-swing-wildly.html)—the idea that [AI](https://www.adweek.com/category/artificial-intelligence-2/) agents will make traditional enterprise software obsolete—with scalability, data protection, and hard numbers. \n\nThe number of agents created on Salesforce has increased by 72%, and the number of agentic work units—tokens used to drive a particular outcome on the platform—has increased by 90%, according to Gautam Vasudev, svp, Agentforce contact center & Salesforce Voice.\n\nThe firm didn’t share absolute numbers or the time period, but the rise in metrics gives Salesforce a new way to back Benioff’s longstanding stance defending the tech sector against Wall Street fears that companies like Anthropic (which [Salesforce](https://finance.yahoo.com/sectors/technology/articles/salesforce-anthropic-stake-reportedly-reaches-043159504.html) has a stake in) will destroy traditional SaaS business models.\n\n## UNLOCK FULL ACCESS\n\nSubscribe and get full access to the news, insights, and expertise that keep industry professionals ahead of the curve.\n\n[VIEW ALL SUBSCRIPTION OPTIONS](https://www.adweek.com/subscription/)", "url": "https://wpnews.pro/news/marc-benioff-rejects-saaspocalypse-points-to-72-jump-in-ai-agents-built-on", "canonical_source": "https://www.adweek.com/media/marc-benioff-rejectssaaspocalypse-points-to72-jump-in-ai-agents-built-on-salesforce/", "published_at": "2026-09-17 11:21:27+00:00", "updated_at": "2026-09-17 15:57:59.050239+00:00", "lang": "en", "topics": ["ai-agents", "ai-products", "artificial-intelligence", "ai-startups"], "entities": ["Salesforce", "Marc Benioff", "Gautam Vasudev", "Agentforce", "Salesforce Voice", "Anthropic"], "alternates": {"html": "https://wpnews.pro/news/marc-benioff-rejects-saaspocalypse-points-to-72-jump-in-ai-agents-built-on", "markdown": "https://wpnews.pro/news/marc-benioff-rejects-saaspocalypse-points-to-72-jump-in-ai-agents-built-on.md", "text": "https://wpnews.pro/news/marc-benioff-rejects-saaspocalypse-points-to-72-jump-in-ai-agents-built-on.txt", "jsonld": "https://wpnews.pro/news/marc-benioff-rejects-saaspocalypse-points-to-72-jump-in-ai-agents-built-on.jsonld"}}