Israel’s $50 Million Experiment to Change Public Opinion

Israel is spending $50 million on an AI-powered campaign to improve its image among Americans, using personalized text messages and paid conservative media to counter unfavorable views driven by its wars in Gaza and Iran.

Wall Street Journal https://www.wsj.com/politics/israels-50-million-experiment-to-change-u-s-public-opinion-253b3b70 : “Millions of similar texts have flooded American cellphones in recent months. They are written with artificial intelligence, pushed by a longtime Trump adviser’s firm—and paid for by the Israeli government.” “Some 60% of American adults now have an unfavorable view of Israel, according to a March poll by Pew Research, driven by its handling of its wars in Gaza and Iran.” “Israel is pouring tens of millions of dollars into a somewhat quixotic effort to beat back that tide, drawing on novel strategies powered by AI and directly paying conservative media.” Save to Favorites ?wpfpaction=add&postid=2002389