{"slug": "i-ran-500-brand-queries-across-chatgpt-claude-gemini-perplexity-new-brands-get-0", "title": "I ran 500 brand queries across ChatGPT/Claude/Gemini/Perplexity. New brands get cited 0% of the time. Full data inside.", "summary": "A developer at Kre8on ran 500 brand queries across ChatGPT, Claude, Gemini, and Perplexity, finding that new brands are cited 0% of the time. The research shows a strong correlation between Wikipedia presence and AI citation, while on-page tactics like schema markup and llms.txt have no effect. The findings suggest that brand visibility in AI answers depends on third-party authority, not SEO optimization.", "body_md": "I run research at Kre8on, where we build Kre8on platform — a tool that measures\n\nhow brands appear in AI answers. This is raw data, no pitch.\n\nTL;DR:\n\nMETHOD (so you can poke holes):\n\nTHE DATA:\n\n[Citation rate by brand age — a simple table or bar chart]\n\n[Wikipedia presence vs. citation presence — strongest correlation]\n\n[llms.txt on/off — no delta]\n\nWHAT THIS MEANS:\n\nAEO is not \"SEO for AI.\" You can't schema-stuff your way into ChatGPT.\n\nThe engines are trusting third-party authority (Wikipedia, established\n\npress) before they trust you. If you're a new brand, your #1 job isn't\n\non-page — it's earning presence on sources the engines already cite.\n\nHappy to answer methodology questions. I'll drop a fuller writeup +\n\nthe tool we used in the comments.", "url": "https://wpnews.pro/news/i-ran-500-brand-queries-across-chatgpt-claude-gemini-perplexity-new-brands-get-0", "canonical_source": "https://dev.to/kre8on/i-ran-500-brand-queries-across-chatgptclaudegeminiperplexity-new-brands-get-cited-0-of-the-33gh", "published_at": "2026-07-14 19:39:16+00:00", "updated_at": "2026-07-14 19:58:01.949723+00:00", "lang": "en", "topics": ["artificial-intelligence", "large-language-models", "ai-research", "ai-products", "ai-tools"], "entities": ["Kre8on", "ChatGPT", "Claude", "Gemini", "Perplexity", "Wikipedia"], "alternates": {"html": "https://wpnews.pro/news/i-ran-500-brand-queries-across-chatgpt-claude-gemini-perplexity-new-brands-get-0", "markdown": "https://wpnews.pro/news/i-ran-500-brand-queries-across-chatgpt-claude-gemini-perplexity-new-brands-get-0.md", "text": "https://wpnews.pro/news/i-ran-500-brand-queries-across-chatgpt-claude-gemini-perplexity-new-brands-get-0.txt", "jsonld": "https://wpnews.pro/news/i-ran-500-brand-queries-across-chatgpt-claude-gemini-perplexity-new-brands-get-0.jsonld"}}