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How to Check If ChatGPT Can See Your Website

Last week, people started asking AI assistants about products instead of Googling them. You already know this. What I didn't know — until I checked — is what those assistants actually say about my business.

So I ran a free AI visibility check on my own website. The short version: 100 out of 100 AI answers about my business described a completely different company. Wrong founder. Wrong country. Wrong products. Zero answers mentioned me.

This post is the full check, step by step, with my real results as the worked example — including the parts that were my own fault, and the fixes I'm making first. You can run the same check on your site, free, in a few minutes.

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What "AI visibility" actually means

When someone asks ChatGPT or Google's AI Overviews "what is [your business]?", the assistant builds its answer from pages it can read and trust. Roughly, it depends on three things:

Can it read your site at all? Plain, crawlable text. If your key facts only exist inside images, scripts, or vague marketing copy, the machine sees very little. 2. Is your site's structure clear? Headings, descriptive pages, and structured data (like an Organization schema block) tell a machinewhat kind of thing you are without guessing. 3. Do other pages agree with you? Assistants lean on sources across the web. If third-party pages define you differently — or define someone else with your name — the assistant follows the louder, clearer signal.

That third point is where my site fell apart.

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The free check, step by step

The tool I used is the Wellows AI Visibility Report (free, launched this week — no account, no card). Here's the exact process:

Open the tool and enter your domain , an email (the report link is sent there), and your country. I entered my own site, onyxailabs.me, with United States as the country. 2. Wait for the audit. The page promises about four minutes; mine took just over six. Behind the scenes, it asks four AI assistants — ChatGPT, Google AI Overviews, Gemini, and Google AI Mode — the same question, five times each, in fresh sessions, and saves every answer and every source. 3. Read the headline result first. Mine: 100 of 100 people who ask about Onyx AI Labs are told about something else. Google AI Overviews described something else every time. Gemini did too — it was reading theother company's facts page as its source. ChatGPT sometimes went further and warned people about my brand. 4. Check what the answers actually say. Two in three answers mentioned a headquarters or country — and namedCanada , not Pakistan. The founder they named wasC. Michael Gibbs — not me. Every answer described an enterprise AI company or an open-source search platform. None mentioned my actual products, my prices, my free tier, or my money-back guarantee. The report listed thirteen things my site says about the business; the assistants repeatednone of them. 5. Check the sources. This was the number that explained everything:0% of the assistants' sources were pages I own. For all four assistants. Instead, one domain — onyxailabs.com, a different company, an enterprise AI lab in Toronto that owns the .com version of my name — held 75 of the 115 sources used. The assistants read the .com nine times out of ten and never opened my .me site at all. In sixteen answers, the very first source read was that company's homepage — and once an assistant reads the wrong page first, it builds the whole answer from it.

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Why it happened (the report's three causes, in order)

My name belongs to someone else online. The .com company has more pages, more links, and the conventional domain, so every assistant treats it as the real answer to the name. 2. First sources win. If the first page an assistant reads defines the name wrong, the rest of the answer follows it. 3. Mixed signals on my own site — this one is on me. The sentence that defines my business was on my homepage, but not at the top. And my structured Organization data was missing five of nine fields: description, founding date, address, rating, and contact.

That third point stung, because a day earlier I'd had to add a clearer "what this product does" section to the same homepage for an unrelated app verification — a human reviewer needed the same thing the AI did: tell me plainly what this is, at the top, in one sentence. Machines aren't confused by different things than people are. They're confused by exactly the same things.

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What to fix first

From the audit and the fix plan it generated, ranked cheapest first — this is my actual to-do list, and most of it applies to any small site: 1. Open your homepage with a definition. Not a slogan — a sentence. The report handed me mine:"Onyx AI Labs is an independent one-person studio run by Muhammad Mohsin in Pakistan." It goes in the first paragraph, above any sales claim, and into the meta description and title. 2. Complete your structured Organization data. Fill the boring fields — description, founding date, address, contact. Mine was missing five of nine, which means the one machine-readable summary of my business was mostly blank. 3. Say one consistent thing everywhere. One clear price message ("pricing starts at $49"), the same founder name, the same location — on every page. Contradictions and vagueness are what let a louder namesake win. 4. Add one worked example. Who used your product, for what, and what happened. Assistants quote concrete stories; they can't quote your feature list into a reputation. 5. Get independent pages to define you the same way. A LinkedIn company page, a directory listing, a profile — three pages that aren't yours, all saying the same sentence about you. Then re-run the same question later and measure whether the answer changed.

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The honest limits

A free report is a snapshot, not a ranking. Mine was one question, asked five times per assistant, on one day — AI answers vary, and one round proves very little. The free audit also allows one check per brand and country every thirty days; ongoing tracking is the paid product. And no report fixes anything by itself — it hands you the list. The fixing is still yours.

You don't even need the tool. The manual version from Wellows' own guide: write down the real questions your buyers ask, ask them in a private browser window, and log three things in a spreadsheet — were you mentioned, was your website quoted, and what did the answer reveal about you? Repeat weekly.

My own plan is exactly that: do the week-one fixes, then re-run this same audit in twelve weeks and publish whether the answer changed. Whatever it shows.

I build small AI tools and free utilities at onyxailabs.me — the PDF tools there are free, and OnyxIQ Basic, a YouTube growth tool, is free on Gumroad if that's your world.

Run the check on your own site before your next customer asks AI about you. Then tell me honestly in the comments: did it describe your business — or someone else's?