# How SMBs Can Move From Experimentation To Revenue Impact > Source: > Published: 2026-08-17 14:00:00+00:00 # How SMBs Can Move From Experimentation To Revenue Impact By Ryan Johnson, Forbes Councils MemberSource: [Forbes Innovation](https://www.forbes.com/innovation/)Getting the most out of AI investments today means focusing on the business outcomes we want to drive. Get AI news in your inbox Daily digest of what matters in AI.