# How AI rebrands fail to deliver a lasting share price boost > Source: > Published: 2026-07-11 15:41:24+00:00 # How AI rebrands fail to deliver a lasting share price boost Source: [Financial Times Technology](https://www.ft.com/technology)Most of the groups that pivoted have not sustained their valuation gains, an FT analysis has found Get AI news in your inbox Daily digest of what matters in AI.